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2014 Mazda Skyactiv Prototype looks ready for Daytona

With less than two weeks before the Mazda Skyactiv Prototype makes its race debut at the 2014 Rolex 24 at Daytona, the Japanese Zoom-Zoom brand brought its diesel-powered racer to the floor of the 2014 Detroit Auto Show.
The red prototype marks Mazda's return to prototype racing, and will campaign the inaugural Tudor United SportsCar Championship using a 2.2-liter, SkyActiv-D diesel engine. With 451 horsepower on tap and 580 pound-feet of torque, the racer should stand up well against a field of gas-powered competitors.
Should the Skyactiv win Daytona, it'll be a coup for Mazda. The racer is running an engine with over 50 percent of its parts drawn from the oft-delayed production Skyactiv-D. Head up top for our full gallery of images of the new Skyactiv Prototype. The 2014 Rolex 24 will be run from January 25 to 26.

Mazda revamping dealers with 'Retail Evolution'

Mazda introduced its Retail Revolution dealership design language 12 years ago, which focused on open-plan spaces, multimedia areas, and allowing customers to interact with the brand before needing to interact with a salesperson. Two years ago the carmaker started work on the next step in its dealership design, and the new language, called Retail Evolution, was unveiled at Mazda of Everett in Seattle, Washington. Aiming to make the Mazda brand feel more premium and increase dealer profits, it goes even further on the open-plan to create "a new level of business transparency." It's all done with a lot of black, white, raw wood, metal finishes, and a lot of glass. Mazda Lounges will offer free wi-fi, and digital displays will replace static photographs. So as not to hurt showrooms still recouping their investment in Retail Revolution, Mazda will work with dealers to figure out how best to update facilities, and the Retail Evolution has three tiers that can be adapted to particular locations. The press release is below, a couple of renderings are above. MAZDA ANNOUNCES ALL-NEW RETAIL EVOLUTION DEALERSHIP DESIGN Mazda of Everett Showcases First Ground-Up Retail Evolution Design IRVINE, Calif. (August 27, 2015) – Mazda North American Operations (MNAO) today announced its all-new dealership design, dubbed "Retail Evolution", featuring an open concept floorplan that offers a new level of business transparency, and a look and feel enhanced through the use of natural materials that results in an even more upscale decor than the company's current popular Retail Revolution design. The first Retail Evolution dealership built from the ground up to this exacting standard will be Mazda of Everett in Seattle, Wash., opening today. "Thanks to our KODO design philosophy and suite of SKYACTIV technologies, our vehicle lineup has never been stronger. We are now able to take that groundbreaking design language and translate it into our dealership experience," said Jim O'Sullivan, president & CEO, MNAO. "Retail Evolution embodies the spirit and direction of the Mazda brand, while offering an upscale experience our customers expect and deserve." Clad in premium black, clean white, and featuring new chrome Mazda signage, the new Retail Evolution Mazda dealerships will provide dealers with strong curb appeal. New materials throughout the building give dealers an upscale look and feel with warm raw-material tones of wood and metal in the showroom.

Flyin' Miata's 525-hp V8-powered ND finally hits the streets

Flyin' Miata, in its valiant quest to turn Mazda's roadsters into small, Japanese Corvettes, has finally finished its first V8-powered ND Miata. The company has been slowly teasing us with images and videos for months, but it wasn't until this week that the car finally made it to the streets. As soon as the current ND generation Miata was released, Flyin' Miata started the work to shoehorn a GM LS3 under the hood. The company has a history of building brutish, V8-powered Miatas. It sells everything from minor parts to full V8 conversion kits. For those with the cash that prefer to avoid the hassle, Flyin' Miata will sell you a complete, turn-key car. The price hasn't been finalized, but customers should expect to pay about $50,000 plus the cost of the MX-5. The new car has a worked-over LS3 that sends 525 horsepower to the rear wheels through a Tremec T56 transmission. Flyin' Miata says the rear differential comes from a V8 Camaro. Other new bits include exhaust, suspension, brakes, and a roll cage. Flyin' Miata tells us that the V8-swapped ND will weigh 2,592 lbs, a little more than 200 lbs more than the porkiest stock Miata. Despite twice as many cylinders and more than three times the displacement of the stock four banger, the LS3 V8 is a relatively small and lightweight engine. The finished car has a 53:47 front to rear weight distribution. Final touches are being finished, but cars and kits should be available soon. This article has been updated with some info straight from Flyin' Miata. Thanks, Keith! Related Video: News Source: Road & Track, Flyin' Miata Mazda Convertible Performance flyin miata