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2016 Mazda MX-5 Miata 2.0L First Drive [w/video]

The 2016 Mazda MX-5 Miata is easy to comprehend. It is an enthusiast roadster in its purest form. There's no need for any sort of sales pitch. You don't have to ramp up in order to get people excited about it. Say the words "new Miata" to anyone who cares about cars, and you've immediately got their attention. And now that I have yours, I'll to cut right to the chase. It's brilliant. That's a fact I've known for a while. I drove the Japanese-spec ND Miata in Spain earlier this year, with the 130-horsepower, 1.5-liter engine that we aren't getting in the United States. The new Miata is a modern day reincarnation of the original NA that stole our hearts in 1989. It's smaller and lighter than the outgoing NC, yet boasts more interior room. It's comfortable. It looks great. And it drives like a Miata should. In other words, it's perfect. So what about this US-spec car, then? It's got more power – 155 horsepower and 148 pound-feet of torque from Mazda's 2.0-liter Skyactiv four-cylinder engine. But it's also heavier. Our car weighs 2,332 pounds, compared to the roughly 2,200 pounds of the 1.5-liter car. Yes, the ND Miata loses 12 hp compared to the outgoing NC, but it's up 8 lb-ft of torque. Plus, according to Mazda, because of the improved powerband, anytime you're under 5,700 rpm the new Skyactiv engine is stronger than the old MZR mill. It's more efficient, too. With the manual transmission, the Miata is estimated to achieve 27 miles per gallon in the city and 34 mpg highway. That a jump of six mpg in both categories compared to the old six-speed. Consider this: The Japanese-spec car uses a 130-hp engine, which I found to be perfectly adequate. The increase in power for the US-spec car mostly just balances out the extra weight, but it also improves performance on the highway. Hit the throttle in sixth gear with the 1.5 and nothing happens. Do the same with the 2.0, and there's movement. Low-end power is far more important in the US than it is in other markets, and that's why our car has the larger engine. "North America is why the two-liter car exists," engineer Dave Coleman told me. Plus, 155 hp power means you eke out the Miata's dynamics at legal speeds. 45 miles per hour in an MX-5 is a far more exhilarating experience than that same speed in any supercar. So yeah, it's not powerful. But to paraphrase Jay-Z, the MX-5 is a super car, not a supercar.

Mazda RX-7 could return in 2020

We like writing about the next Mazda RX-7 because it's like writing about the Chupacabra, Slenderman, or the Florida Skunkape, all of which are imaginary creatures seen by someone who knew someone who had an uncle whose dead great-grandfather's sister took a picture of it, invariably at night, while she was drunk, with her 1933 Kodak Brownie. Autocar is the latest with an RX-7 revival, saying it could come as soon as 2020 to celebrate Mazda's 100th anniversary. Before we get to that, let's take a brief look at RX-7 rumors. In 2009 there was speculation we'd get a concept RX-7 at the Tokyo Motor Show. That same year it was predicted the RX-8 would die to make room for a new RX-7 in 2012. In 2010 Mazda was developing a 300-horsepower rotary for the RX-7 that could run on gasoline or diesel and had better fuel economy and less oil consumption. Then Autocar said we could get the new RX-7 by 2013, a rumor that turned into a new RX-9 based on the Mazda MX-5 Miata platform. In 2012 the potential arrival date had become 2017. In 2013 the company CEO Masamichi Kogai said the equivalent of "Not gonna happen," and he said it again last year, just 90 days ago. It should be clear by now that this car is Mazda's version of the Lotus Esprit. Whew. Now that we're clear on all that, what does Autocar say? That a follow-up to the extinct RX-8 is coming that will sit on the new MX-5 Miata platform, and Mazda's vice president of European R&D said there are still 30 engineers working on rotary engines in partnership with universities. The successor will be front-engined and rear-wheel drive, have either two seats or 2+2 seating, and could be called RX-6, RX-7, or RX-9. That sounds like three distinct statements, only one of which is definitely true, that could possibly just maybe add up to a new RX-7, but could even more likely add up to a rotary-engined concept car that never sees production. We've only got five more years to wait, and since we've been begging at the RX-7 doors this long... Related Video: News Source: Autocar Rumormill Mazda Coupe Performance rotary rotary engine mazda rx-7

Mazda mulling furniture, designer goods in bid to command higher prices

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market - Mazda.
That's right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn't quite on yet, Maeda is already brainstorming. "Not only furniture, but I'd like to build a Mazda Design brand. That's my dream," he said to Automotive News.
The possible project is just one aspect of Mazda's move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.