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2017 Maserati Levante wraps Italian style around an SUV

Maserati has a glittering history that dates to 1914. It's based on gorgeous sports cars, decadent sedans, and a rich motorsports heritage. Now comes a new chapter: the first Maserati sport-utility vehicle. Called the Levante, it will debut next month at the Geneva Motor Show and launch in Europe in the spring. The rollout will continue around the world throughout 2016. Maserati says the Levante will have gasoline and diesel engines, though it didn't specify what's under the hood for US-bound models. It will be assembled in Turin, and the company says the first units are already in production. Details are slim as far as the rest of the specs, but Maserati says the Levante will have an eight-speed automatic transmission and all-wheel drive capability. We also hear that serious off-road performance is one of the Levante's capabilities. The Levante carries many of the brand's styling cues, and the grille, curvy fenders, headlight shape, and vents will fit in with the rest of the brand's products, like the Ghibli and Quattroporte. Maserati joins Bentley, Rolls-Royce, Lamborghini, Porsche, and other traditional sporting brands that have added SUVs to their portfolios in an effort to remain relevant and capitalize on new revenue streams. Related Video: Featured Gallery Maserati Levante Geneva Motor Show Maserati

Check out the Maserati Levante's not-finished interior

Maserati continues to develop the Levante luxury crossover years after previewing it as the Kubang concept, but new spy shots give us the best look yet at the interior of this long-awaited CUV. Our spies think we could finally see the production version as soon as the Geneva Motor Show in March. Look past the giant computer screen, keyboard, and rat's nest of wires to get an idea of what Maserati has in store for the Levante's wealthy occupants. The company fits the luxury crossover with thickly bolstered leather seats to hold front passengers tight, and the driver grips a three-spoke steering wheel. A piece of cloth partially covers the infotainment system, but its position echoes the one on the Ghibli. A wood-trimmed center console features several buttons, including a large control dial. This Levante's exterior camouflage and cladding hide a lot, but it's clear that the design sticks fairly close to last year's patent drawings. The big hump on the roof also can't hide the coupe-like arch that leads to the rear hatch. Maserati's crossover uses a tweaked version of the platform from the Ghibli and Quattroporte and likely shares their turbocharged V6 and V8 engines, too. The Italian company has high hopes that the Levante's mix of luxury and performance appeals to customers in the booming CUV segment because a success could turn around the brand's flagging sales. However, the vehicle needs to compete in a rapidly crowding market of high-priced entries that would soon include models like the Bentley Benayga, Lamborghini Urus, and Aston Martin DBX. Related Video:

Maserati slashes prices for 2020, adds Edizione Ribelle special editions

Maserati is slashing prices for the Ghibli, Levante and Quattroporte for the 2020 model year. To which we say, huzzah! Cars almost never get cheaper, but when sales are as abysmal as Maserati sales have been, drastic changes must be made. The Italian car company only sold about 11,000 vehicles total in 2019, coming in even lower than 2018 overall sales numbers. In an effort to turn it around, the 2020 Ghibli is now $5,990 cheaper than the 2019 model. The Levante is $3,990 cheaper than before, and the Quattroporte is $8,490 less. With destination included, the new 2020 base prices are as follows: Ghibli: $70,985 Levante: $74,485 Quattroporte: $101,485 Basically, buy a 2020, not a 2019. Or at least start your pricing negotiations with the 2020 price. There’s more than just pricing news from Maserati today, though. We also got to see some new Edizione Ribelle special editions. All of the aforementioned models are available in this spec, but numbers are limited. WeÂ’ll get 100 Levantes, 100 Ghiblis and 25 Quattroportes total. All of them are based off the “S” trim, so theyÂ’re fairly well-equipped models. YouÂ’ll be able to tell them apart by the Nero Ribelle paintwork, black chrome trim throughout the exterior and 20-inch wheels framing red brake calipers. The inside will be covered in black and red leather thatÂ’s only available with this special edition car. There will be extra carbon fiber trim on various surfaces and a Harman Kardon audio system. Pricing for the Edizione Ribelle models is much higher than the base cars. The Ghibli is $93,285; the Levante is $98,485, and the Quattroporte costs $120,985. Those limited-production cars will be hitting dealer lots in March this year. 2020 Maserati GT Sport editions View 3 Photos The last scrap of news coming from Maserati today is the introduction of a GT Sport package. This package consists of a few extras to make the respective Maserati look a bit more aggressive. It applies a GranSport-unique front and rear fascia design, new wheels and your choice between black, red or blue brake calipers. Inside, it features high gloss piano black wood. Just like the Edizione Ribelle, thee GT Sport package will be available come March of this year.