2005 Maserati Gransport Base Coupe 2-door 4.2l on 2040-cars

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2014 Maserati Ghibli Diesel

It used to be easier to make sense of the auto industry. There were mainstream manufacturers, and there were niche sports car manufacturers. That was before Porsche starting selling more crossovers than it does sports cars, Lamborghini began preparing to go down the same road, and Ferrari introduced an all-wheel-drive hatchback. But long before the arrival of the Cayenne, the unveiling of the Urus and the advent of the FF, the storied marque that is Maserati was already bolstering its sports car offerings with four-door sedans.
In fact, it's now been half a century and six generations since the launch of the original Quattroporte. So the idea of a four-door Maserati shouldn't come as any surprise by now, but the vehicle you see here has the Modenese automaker breaking new ground in another way entirely. And it's not the size, either: although the new Ghibli is smaller than the current QP, it's roughly the same size as the aforementioned original - not to mention the Dodge Charger, a corporate stablemate which similarly revived a coupe nameplate for a four-door sedan. No, what makes this Ghibli 'special' is what resides under the hood, because the model you're looking at packs the very first diesel Maserati has ever offered in its hundred-year history.
Sacrilege, you say? Maybe, but as so-called performance brands have turned their attention to four-door sedans and crossovers, they've also begun to embrace diesel propulsion. In Europe these days, even Porsche, Jaguar, the BMW M division and Audi Quattro GmbH are burning the midnight oil. So while it may be new territory for Maserati, the Ghibli is far from the first high-end, performance-oriented diesel on the Old World's market. It's also a vital addition to the brand's portfolio, particularly in Europe where the advantageous price of diesel fuel over gasoline (and the smaller volumes of fuel a diesel engine typically consumes) makes offering a model so equipped vital to the Trident marque's ambitious growth plans. The question, then, is whether it delivers.

Maserati Levante production starting next year, Alfieri could come within 28 months

Maserati is on a roll. The new Ghibli and Quattroporte have been huge successes, and it unveiled the gorgeous Alfieri concept (pictured above) at the 2014 Geneva Motor Show. The next step for the brand is getting the Levante crossover into production.
"We are getting Mirafiori ready for production [of the Levante]. The first bodies are expected for 2015," said Fiat CEO Sergio Marchionne to Reuters in Geneva. He also said that there isn't much keeping the Alfieri off the streets. "The platforms and motors are there. Technically, production could start in 24-28 months," he said. However, Marchionne refused to say whether the company would actually give the concept a green light to be built.
Fiat hopes to be profitable again by 2016, and while its acquisition of Chrysler is certainly going to help, rejuvenating Alfa Romeo and Maserati are also a major part of the plan. In 2013, the Italian luxury brand saw sales more than double to 15,400 vehicles. Maser is still far away from its goal of selling 50,000 units by 2015, but it's quite a start. Fiat bought Maserati in 1993, but business went through a decade or more of doldrums and falling sales. It appears that the century-old brand is finally finding a path forward with some gorgeous new cars.

Maserati's first electric car won't be a Tesla rival

Italian supercar makers haven't exactly embraced electric vehicles with gusto (the LaFerrari hybrid is about as close as you get), but that should change in the next few years. Ferrari's sibling brand Maserati tells Car and Driver that it's working on an electric vehicle that would be shown before 2020. And unlike other luxury car brands, Maserati doesn't plan on eating Tesla's lunch. It has to produce something "very different" to stand out, the company's Roberto Fedeli says. Think of something more like the GranTurismo coupe (see above) than yet another upscale sedan. Part of the challenge, Fedeli claims, is making a green machine that's exciting to drive. Breakneck acceleration is the only really thrilling aspect of EVs right now, he says – the sheer weight of those lithium-ion batteries dampens the enjoyment on twisty roads. A Maserati would have to be lighter on its feet. Also, the automaker will have to find a way to give its car character without a roaring gas engine under the hood. In that sense, Maserati's 2020 goal is realistic. It may not have much choice but to wait for battery technology to catch up to its ambitions. Related Video: This article by Jon Fingas originally ran on Engadget, the definitive guide to this connected life. News Source: Car and Driver Green Maserati Tesla Coupe Electric Luxury Performance