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Maserati marks centenary with 50,000th unit at Grugliasco

Maserati is celebrating its centenary this year, but if that wasn't enough of a milestone, the Trident marque has reached another, completing its 50,000th unit at its plant in Grugliasco. Whether 50,000 seems like a lot or a little depends largely on your perspective. Toyota, for example, sold over three times that many cars in the United States alone just this past month. But for Maserati and the Grugliasco plant, it's an awful lot. The plant was acquired not long ago from the failed Bertone coachbuilding operation to bolster the principal site in Modena. It just kicked off production barely two years ago in January 2013 and handles assembly of the Quattroporte and Ghibli – Maserati's top sellers, but hardly what you'd call "volume models" by any means. The landmark 50,000th vehicle was a Quattroporte S Q4 in dark grey with a red and black interior, bound for the US market that's reaching new sales records for the ambitious Mondenese automaker.

2018 Maserati GranTurismo First Drive | Better with age?

There are not many rational reasons for owning a Maserati GranTurismo (or GranCabrio convertible, for that matter). Even Maserati admits this. The short list occupies a single paragraph. Firstly, the GranTurismo is not German. Don't laugh. For some people, that's enough. Secondly, it has rear-seat space and comfort that remains the class benchmark. Thirdly, its cabin is the place where art and craftsmanship meet. There are far more rational reasons to not buy one. Let's tick them off, since we're in the mood. Firstly, it's already had its tenth birthday. It's not jeepers-fast by today's standards and neither is it remotely frugal. It drives the back wheels through a six-speed transmission, so it has 50 percent fewer gear ratios than AMG. Also, the only thing light about it is the weight of its driver-assistance systems. The 4.7-liter GranTurismo and its roofless GranCabrio sibling prospered in the plus-minus ledgers early in their careers, but they now operate outside them, in the sketchbooks of translated emotion. The Pininfarina-designed body is still stunning, a decade on, from any angle. It's had some tickles on the front and rear bumpers to make the grille more like the one on the Alfieri concept car, there are new headlights in the same space and the aerodynamics have been cleaned up so it can streak beyond 186 mph. When we say "streak" we really mean "creep" because it tops out at 187 mph. It has air vents behind the front wheels now, but they're not functional, and neither are the three signature vents high up on the front fenders. Maserati's aero guys tested German cars with working air vents and found their aero contributions were minimal. The air inlet on the MC's is, though, and so are the twin hot-air outlets that give the carbon-fiber hood its exaggerated contours. The big news from the Powertrain Department is that it's been busy eliminating stuff, rather than doing new things. It simplified its life by killing off the entry-level 4.2-liter V8, so the only engine in the entire range now is the Ferrari-built 4.7-liter, 90-degree V8. Don't think of bolting in the torque-rich twin-turbo V6 motor from the Ghibli, Quattroporte or Levante – or the twin-turbo V8, either – since neither are available. The V8 also comes in just the 453 horsepower version, regardless of whether you like the standard GranTurismo Sport or shell out another $17,745 for the $150,570 GranTurismo MC.

Maserati releases quartet of videos featuring new Quattroporte

In case you missed it, Maserati has decided to introduce the world to its next Quattroporte well ahead of its official debut at the 2013 Detroit Auto Show in January. As expected, it's beautiful.
Not content to leave well enough alone, the Italian automaker has revealed a series of videos to go along with the six images and press release it had already let loose upon the globe's unsuspecting automotive press.
We're still a bit shaky on the details, but Maserati says the Quattroporte's new engine, assembled by Ferrari in Maranello, will "[establish] new benchmarks for Maserati in terms of power and acceleration." That sounds good to us, though we're not sure if that means 530 horsepower as possibly alluded to by the license plate on the press shots. We also note that the automaker says the car is designed to accept "a wide range of engine architectures," so that rumored supercharged V6 sounds likely.