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Maserati cutting Ghibli, Quattroporte production on slowing demand

If Maserati is going to meet its ambitious sale targets, it's going to need to grow as fast as its cars can accelerate. But lately, the Trident marque has seen demand for its luxury sedans flattening, if not receding. And now Maserati has had to cut production to avoid overshooting demand. We've been seeing reports of production being trimmed at the company's Grugliasco plant near Turin, Italy, for over a month now. But while earlier reports seemed to indicate the trouble was rooted in supplier issues, the latest suggests that slowing demand is the culprit. According to Automotive News Europe, parent company Fiat Chrysler Automobiles has had to cut the number of shifts at Grugliasco (where the Ghibli and Quattroporte are produced) from 12 per week to 10. "Fiat has told us that workers at the Grugliasco plant will be working for three weeks out of four up until July," union leader Federico Bellono told ANE. "The company is predicting production of about 30,000 to 35,000 cars at Grugliasco this year. I think it will be closer to 30,000." Last year the plant produced 34,000 units, with the sedans accounting for the bulk of Maserati's sales. Of the 36,448 units the Modena-based automaker sold last year, 23,500 were Ghiblis and 9,500 were Quattroportes, with the GranTurismo accounting for just 3,500 units. That's up considerably from the total of 15,400 units it sold in 2013, but is still some ways off from the 50,000 it hopes to reach this year and the 75,000 it aims to achieve by 2018. The arrival of the upcoming Levante crossover, as well as the Alfieri sports car and new GranTurismo, will surely help. But if Maserati is going to reach its ambitious sales targets, it's going to have to find more buyers for its core sedans. Repeated requests made by Autoblog for comment from Maserati have yet to be answered, but we'll be sure to update you if and when relevant new information comes to light. Related Video:

Maserati slashes prices for 2020, adds Edizione Ribelle special editions

Maserati is slashing prices for the Ghibli, Levante and Quattroporte for the 2020 model year. To which we say, huzzah! Cars almost never get cheaper, but when sales are as abysmal as Maserati sales have been, drastic changes must be made. The Italian car company only sold about 11,000 vehicles total in 2019, coming in even lower than 2018 overall sales numbers. In an effort to turn it around, the 2020 Ghibli is now $5,990 cheaper than the 2019 model. The Levante is $3,990 cheaper than before, and the Quattroporte is $8,490 less. With destination included, the new 2020 base prices are as follows: Ghibli: $70,985 Levante: $74,485 Quattroporte: $101,485 Basically, buy a 2020, not a 2019. Or at least start your pricing negotiations with the 2020 price. There’s more than just pricing news from Maserati today, though. We also got to see some new Edizione Ribelle special editions. All of the aforementioned models are available in this spec, but numbers are limited. WeÂ’ll get 100 Levantes, 100 Ghiblis and 25 Quattroportes total. All of them are based off the “S” trim, so theyÂ’re fairly well-equipped models. YouÂ’ll be able to tell them apart by the Nero Ribelle paintwork, black chrome trim throughout the exterior and 20-inch wheels framing red brake calipers. The inside will be covered in black and red leather thatÂ’s only available with this special edition car. There will be extra carbon fiber trim on various surfaces and a Harman Kardon audio system. Pricing for the Edizione Ribelle models is much higher than the base cars. The Ghibli is $93,285; the Levante is $98,485, and the Quattroporte costs $120,985. Those limited-production cars will be hitting dealer lots in March this year. 2020 Maserati GT Sport editions View 3 Photos The last scrap of news coming from Maserati today is the introduction of a GT Sport package. This package consists of a few extras to make the respective Maserati look a bit more aggressive. It applies a GranSport-unique front and rear fascia design, new wheels and your choice between black, red or blue brake calipers. Inside, it features high gloss piano black wood. Just like the Edizione Ribelle, thee GT Sport package will be available come March of this year.

Leno profiles Pebble Beach-winning 1956 Maserati

We enjoy it when Jay Leno and his web show, Jay Leno's Garage, take a look at new, modern cars. When the comedian gets his paws on a proper classic, though, he's at his best. Leno is able to display an impressive breadth of knowledge about even obscure models, and that's no different here, as the winner of its class at the 2011 Pebble Beach Concours d'Elegance, a 1956 Maserati A6G-2000 Allemano rolls into the garage.
Part of the Maserati A6 family, this A6G is one of just 21 cars produced with coachwork by Carrozzeria Allemano, making it one of the rarer cars to grace Jay Leno's Garage. It's powered by a 2.0-liter inline-six, and, as Leno points out, is far more of a road car than the race-oriented Maseratis of the day.
Scroll down for the latest episode from Jay Leno's Garage on this fully restored 1956 Maserati.