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Maserati confirms Levante SUV for 2015, Alfieri for 2016

The Maserati share of the big Fiat Chrysler event today was expected to be something of a snooze, at least relative to the very busy Chrysler, Dodge, Jeep and Alfa Romeo portions. But the truth is there was plenty to pay attention to where the premium Italian brand was concerned. After all, moving from its 15,400 unit sales in 2013 to a target of 75,000 global sales in 2018 is going to take some doing.
One piece of big news is a shakeup in the existing ranks. 2014 will mark the final year of production for the GranTurismo (and its soft-top counterpart), meaning Maserati will be limited to just its Quattroporte and Ghibli sedans until the Levante SUV arrives in 2015, confirming previous reports. The first SUV to wear the trident, the Levante will only be available with all-wheel drive, but it will boast a Porsche Macan-smiting pair of V6s, with 350 and 425 horsepower, respectively.
Things get back to normal in 2016, as Maserati resumes sports car production with a road-going version of the Alfieri Concept from the 2014 Geneva Motor Show. Again, this is confirmation of a previous report. That car will be joined by a convertible variant in 2017. It seems like Maser is taking aim at, well, everything with the Alfieri, offering a 410-hp, V6-powered variant that dispatches its power to the rear wheels, to go along with 450- and 520-hp versions of the Alfieri's V6 that will only get their power to the road through an all-wheel-drive system.

Maserati to halt production for one week in November

When it comes to selling cars, exciting new product is king. This is a fact Maserati is learning the hard way as it struggles to hit aggressive internal sales targets set by its Fiat Chrysler Automobiles ownership. And now a report from Reuters indicates that Maserati will be forced to shutter its Grugliasco plant near Turin, Italy, for one full week in November. Rewind back to 2013 and things were looking really good at Maserati. The brand had rolled out a new version of its four-door flagship, the Quattroporte, a smaller and somewhat more accessible sedan one rung below in the form of the Ghibli, and a new line of twin-turbo engines in both six- and eight-cylinder guises. A sales spike seemed imminent. That's exactly what appeared in 2014, as Maserati topped our end-of-the-year sales chart with a monster 171-percent gain in the United States when compared to the year prior. Like we said, product is king. The first signs of trouble brewing at Maserati rose into our consciousness in January of 2015, as, here in the States, the Italian brand took a monster nosedive in sales. That month's 20-percent decline would prove no anomaly, as February's 43-percent decline would attest. For the next few months of 2015, sales remained basically flat as allegations of shady sales accounting practices hit the news. In September, the last month sales data is available, the brand saw a drop of nearly 34 percent. How does Maserati expect to fix its lagging sales? Exciting new product, naturally, this time in the form of the long-awaited, highly anticipated Levante crossover. While Maserati's history is full of grand-touring coupes and four-door sedans, CUVs are all the rage right now. In other words, as long as the Levante isn't terrible, it really ought to bring the brand's sales back to 2014 levels. Following the Levante, Maserati has promised a new coupe based on the design of the Alfieri Concept it showed off at the 2014 Geneva Motor Show, and that will surely bring another hefty dose foot traffic into showrooms as the next product wave. FCA is banking on turning Maserati from a niche player into a meaningful contributor to its sales chart. If that plan has any hope of turning into a reality, it's clearly going to take a lot more shiny new product to make it happen. Here's hoping the Levante is the next positive step in that direction. Related Video:

Maserati recalls 135 GranTurismos over door latches

Maserati issued a recall for faulty door latches on the GranTurismo. Only 135 examples are affected, though the GranTurismo is a low-volume product. The problem with the door latches is that they may not have been properly heat-treated, which means that in the event of a crash, the door could swing open. All of the affected GranTurismos (both coupes and convertibles) are from the 2016 model year and were produced between June 24, 2015, and September 2, 2015. While Maserati's sales figures (thanks largely to the introduction of newer models) continue to climb, the GranTurismo accounts for only a small portion of the company's overall production. Last year the company sold an all-time high of 36,500 units around the world, of which only 3,500 (or less than one tenth) were from the GranTurismo line - which remains the oldest in the Maserati lineup. Since introducing the GranTurismo in 2007, the Modenese automaker has rolled out the Ghibli, replaced the Quattroporte, and is preparing to delve into the SUV market with the forthcoming Levante. A new two-door model is expected to arrive in the form of the Alfieri, which won't replace the GranTurismo, per se, but we wouldn't expect the GranTurismo to stick around for long after the Alfieri comes along. RECALL Subject : Passenger Side Door Latch Not Heat Treated Report Receipt Date: NOV 10, 2015 NHTSA Campaign Number: 15V744000 Component(s): LATCHES/LOCKS/LINKAGES Potential Number of Units Affected: 135 Manufacturer: Maserati North America, Inc. SUMMARY: Maserati North America, Inc. (Maserati) is recalling certain model year 2016 GranTurismo and GranTurismo Convertibles manufactured June 24, 2015, to September 2, 2015. The affected vehicles were built with passenger side door latch components that were not heat treated. CONSEQUENCE: If the door latch was not heat treated, in the event of a crash, the door latch may fail allowing the door to open, increasing the risk of injury. REMEDY: Maserati will notify owners, and dealers will replace the passenger side door latch assembly, free of charge. The recall is expected to begin in November 2015. Owners may contact Maserati customer service at 1-201-816-2600. Maserati's number for this recall is 292. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov. Related Video: