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Maserati introduces Ghibli to Americans in Super Bowl spot

Fiat Chrysler Automobiles aired three commercials during this year's Super Bowl, and the first spot was given to Maserarti during the first quarter of the big game. The 90-second ad was used by Maserati to introduce its new midsize Ghibli luxury sports sedan to a very captive American audience.
Called Strike, the Ghibli commercial tells the familiar tale of the little guy who waits around for the world's giants to let down their guard. Scroll down to watch the spot yourself and let us know if it lives up to the high bar that Chrysler brands have set for themselves in past Super Bowls.

Maserati GranTurismo EV reappears in spy photos

Maserati made it clear that it was working on a new electric sports car last year, and that it would be a successor to the GranTurismo sports coupe. The car has reappeared in these spy photos, and they give us a better look at the car than the official teaser images. The camouflage also appears to feature an additional name. Let's first talk about the name. In addition to the regular Maserati name, the camouflage now has another word: "Folgore." Translated from Italian, it means "lightning" or "thunderbolt." Maserati brought up this name a couple years ago when it started talking about its future electric vehicles, and it first referenced an electric version of the MC20 mid-engine sports car. So this confirms this prototype is electric, and that it will probably be known as the GranTurismo Folgore. As for the looks, the Folgore actually looks a whole lot like the internal-combustion car it will replace. That's no bad thing, though, since the old coupe is still a looker. The front fascia has the most obvious changes with a grille that's more of a simple oval shape, still bearing a large Maserati trident. The headlights are more vertical now, which helps tie it to the MC20. Looking at the rest of the car, the proportions are still very classic with a long nose and short deck, despite not needing that front-end space for an engine. The fenders are still voluptuous, and the rear lights are similarly shaped to the old car, though much slimmer. We're expecting to see the GranTurismo Folgore revealed this year, which is slightly later than Maserati initially planned. The MC20 Folgore powertrain previewed a couple years ago featured three electric motors, one at the front and two at the rear, and it would likely be carried over to the GranTurismo. Power was estimated at more than the combustion MC20's 620 horsepower. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2017 Maserati Levante First Drive

You can argue all you want about whether or not certain companies should build crossovers. That's what the comments section is for. We'd argue that Maserati should have done it a long time ago, having shown its first crossover concept back in 2011 and only delivering on it now. Porsche blazed that trail with the Cayenne and others have followed suit since, racking up big sales. It's a little odd, then, that after waiting so long to get in the game, the Levante came together in just 22 months. Blame nationalism. The original plan was for the Levante to be based on and built in Detroit alongside the Jeep Grand Cherokee. That changed when Sergio Marchionne decided, in his dictatorial way, that all Maseratis and Alfa Romeos would be designed, engineered, and manufactured in Italy. So the team hit reset, borrowed the Ghibli platform, and went about creating a not-quite-a-crossover, taller-than-a-wagon hatchback with air suspension. Just shy of two years later, we're driving the Levante. In Italy, naturally. The dimensions and stance are what set the Levante apart from the abundance of luxury performance crossovers and emphasize its Italianness. It's longer, wider, and lower than a Porsche Cayenne or the Grand Cherokee it was nearly spawned from. The hood looks impossibly long in person because it is really long. The front end takes inspiration from the Alfieri concept, and there's a refreshing lack of mesh or filler between the grille's thin vertical slats. It can stand to be so open because there is a set of active grille shutters just behind to manage airflow. What would be usable cargo space on a blockier crossover is sacrificed by a rakish hatch, which looks pretty and we're told routes air in a particularly aerodynamic-friendly fashion. Instead of building the boxy version first, Maserati took the gamble and went straight to the fashionable coupe-ish shape. That foresight paid off, as it seems the coupe-like SUV trend is here to stay. For all the scrambling that must have gone on to produce this new model so quickly, it doesn't present like a rush job. Sure, most of the engineering was already done for the Ghibli and Quattroporte, but the Levante actually feels like a more complete effort than those cars. The attention to detail is most felt in the cabin, where the latest corporate infotainment system has been neatly integrated into familiar surroundings.