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2023 Maserati MC20 Folgore planned with three-motor electric powertrain
Thu, Sep 10 2020Maserati's first new model of the 2020s, the MC20, strays from the path that's leading carmakers towards electrified and connected vehicles. The brand is nonetheless headed in this direction, and Autoblog can reveal it's planning to release a range of battery-powered cars called Folgore, a name which means "lightning" in Italian. Developed in-house, the 800-volt Folgore powertrain consists of one electric motor mounted over the front axle, and two electric motors installed over the rear axle. Sandro Bernardini, the man responsible for the second-generation GranTurismo, told us this configuration is not going to be reserved for high-performance, high-end cars. It will be the norm. And, although the rear motors are bolted into a single unit that's about the size of a modern four-cylinder engine, there is no mechanical connection between them, meaning Maserati's electric models will benefit from true torque vectoring. Ditching gasoline isn't an excuse to stop chasing performance. As we've previously reported, Maserati's first series-produced battery-powered model will be the next GranTurismo, which is tentatively due out in 2021. Motorists who don't want or need an electric car will be able to order the coupe with a version of the 3.0-liter Nettuno V6 engine that powers the recently-unveiled MC20. Speaking of, the mid-engined coupe will become a mid-motored, zero-emissions coupe a little bit later in its production run. It was developed with both electricity and gasoline in mind from the get-go. Bernardini couldn't share concrete technical specifications, but he noted his team is designing the powertrain to achieve maximum range. Engineers notably went to significant lengths to make the motors smaller, lighter, and more efficient, we're told, and the technology will be compatible with 300-kilowatt fast-charging. While performance details are also under wraps, Autoblog learned the electric version of the MC20 will "absolutely be more powerful" than its 621-horsepower gasoline-burning counterpart. It will be heavier, too, but the power hike will more than make up for the weight gain, and its handling won't be adversely affected. Chassis mock-ups confirm the MC20 Folgore will share its basic underpinnings (including its carbon fiber tub and its subframes) with the gasoline-powered model. Its front motor will occupy the space normally reserved for the frunk, while its rear motor will slot neatly between the two wheels.
Maserati's Super Bowl spot may have cost more than $700 per car [w/video]
Mon, 17 Feb 2014It's no secret that Super Bowl ad time is very, very expensive, with a 30-second spot for this year's game costing around $4 million. For Maserati, which aired a 90-second spot showing off its new Ghibli sedan during this year's game, the price was considerably above $4 million, though.
Automotive News estimates that the spot cost Maserati the equivalent of over $700 for each of the 15,400 vehicles sold last year. That works out to nearly $11 million. It may have paid off, though, as search traffic for Maserati and the Ghibli in particular saw a significant spike following the airing of the stylish commercial, and the brand's total sales were already on target for record levels before the ad aired.
The Ghibli "deserved a wide audience platform such as the Super Bowl," according to Maserati's chief marketing officer, Saad Chehab. The sports sedan is Maserati's most affordable entry, with prices starting around $67,000, moving the brand further downmarket than it's ever ventured before.
All of the Bond cars of 'No Time To Die' (caution for spoilers)
Thu, Sep 30 2021Note: The following overview of the cars in No Time To Die contains spoilers. Read at your own risk, or come back after seeing the film to make sure you caught everything.  No Time To Die picks up right around where Spectre leaves us. James Bond (Daniel Craig) and Madeleine Swann (Lea Seydoux) are driving along in Bond’s restored and iconic DB5 in Matera, Italy. Things donÂ’t stay all that cheery for long in picturesque Matera, though. As is tradition in Bond films, the first car chase hits us with an explosion of action in what's a super-long opening scene. Fourth-gen Maserati Quattroporte: The baddies in the beginning are driving a Maserati and chasing after Bond in the DB5. Specifically, theyÂ’re in a fourth-gen Quattroporte, which feels right for a chase scene in Italy. Its squared-off looks are mean enough, and its Italian growl is a good background soundtrack to the DB5Â’s inline-six. In addition to the Quattroporte, the chase scene in Matera is home to a couple of the best stunts of the entire movie, including the arch jump done with a Triumph motorcycle seen in trailers — Matera is extremely hilly. Eventually, Bond and Swann find themselves in the DB5 again together, which is where the famous gatling gun scene from the trailer commences, but not before the bulletproof windows and body of the DB5 are thoroughly tested. RIP to the first-gen Range Rover Classics and Jaguar XFs that joined the Maserati in pursuit of Bond (here's a list of other Bond cars over the years). As the DB5 escape scene concludes, we catch a glimpse of what appears to be a Ferrari from the 1970s. However, the view was far enough away that weÂ’ll need a second look to be sure of the exact model. Land Rover Series III: Next time we see Bond, heÂ’s fishing in Jamaica and driving around a blue Land Rover Series III. ItÂ’s yet another of the many Land Rover products featured throughout the film, and unlike most of BondÂ’s Aston Martins, this one doesnÂ’t seem to have any unique features. The other intriguing vehicle out of Jamaica? An old Chevrolet Bel-Air expertly and effectively piloted by Bond newcomer, Ana de Armas. Next up, we get a few shots of the new and still-not-for-sale Aston Martin Valhalla mid-engine supercar (also seen in trailers). BondÂ’s old boss M is in the scene which appears to have been shot in some secret wind tunnel of sorts. Much to our dismay, nobody ends up driving the Valhalla in the film. Could it be a teaser for what the next 007Â’s car is?