Quattroporte S 4.7l Marrone Leather Alcantara Headliner Navigation 433hp on 2040-cars

Auto blog

Maserati ramping up production of Ghibli, Quattroporte

While Porsche may be relatively new to the four-door game, Maserati has been building the Quattroporte with few interruptions since 1963. But like its rival from Stuttgart, the Trident marque is rapidly shifting from a sports car company primarily to a manufacturer of high-end family transportation. Not only does it have the new Quattroporte on the market, but now it's got the Ghibli sedan as well and the Levante crossover on its way.
It's a gambit that's reaping huge benefits not only for Maserati itself but also for its newly merged parent company Fiat Chrysler Automobiles, which is finding the mass market less lucrative than it once was and is positioning both Maserati and Alfa Romeo against other luxury marques like BMW, Audi and Porsche. As a result, Maserati is considerably expanding its production.
Last month, Maserati sold over 3,000 cars, putting it on track to double its sales from 2013. But it's not about to stop there. With growing demand for its authentically Italian luxury sedans, Maserati is shifting more workers to its assembly plant in the Turinese suburn of Grugliasco (where the QP and Ghibli are made) and shortening vacation time to ramp production up from 750 cars per week to 900.

Maserati's next sports car shown in heavy camo

Maserati has started the process of re-tooling its historic Modena, Italy, factory to build a new sports car scheduled to come out in 2020. Full details about the model remain under wraps — even its name is a mystery — but the very first batch of images provided by Maserati and brought to you exclusively by Autoblog reveal several key points about it, including a few that we didn't see coming. The photos douse cold water on the rumors claiming Maserati's next sports car would be essentially a toned-down version of the Alfieri concept introduced in 2014. The test mule depicted in the images is heavily camouflaged, but its proportions, the size of its cabin, and the huge vents behind the doors suggest it's a mid-engined two-seater, not a front-engined model with a 2+2 interior layout. Autoblog learned the test mule is powered by a completely new drivetrain, but your guess is as good as ours when it comes to what it's made up of. Regardless, it was designed and built entirely in-house, and it will spawn a family of drivetrains that will exclusively power the company's vehicles. Starting from scratch is a huge undertaking. Engineers will closely analyze the data gathered during the testing phase, and use it to fine-tune the drivetrain on its research and development department's simulators. The improved components will in turn be road-tested. Maserati's new approach to vehicle design relies heavily on simulators, but head of product Joe Grace told us real-world testing remains hugely important. The company puts about 3 million miles annually on its prototypes. While the photos beg more questions than they answer, they confirm Maserati's renaissance is around the corner. The company will introduce its next new model during the Geneva Motor Show in March 2020, so we expect to learn much more about it in the coming months. It will be followed by the next-generation GranTurismo and GranCabrio, which will be available with the company's first electric powertrain, and by a new SUV positioned below the Levante. Featured Gallery 2020 Maserati sports car test mule spy shots Auto News Spy Photos Geneva Motor Show Maserati Coupe

Maserati Levante shows Kubang inspiration in leaked images

One of the most anticipated debuts at next month's Geneva Motor Show comes from Maserati, which is set to show its first crossover. A major part of the brand's revival, the new Levante will be challenged to strike the right chord in an increasingly competitive segment. That's not the new Levante at the top of the page. It's the Kubang Concept on which it's based. The leaked shots come from the Dutch Auto Week – like our Autoweek, but taller – and include six shots that we're betting were in a tin labeled "Do not open until March 1." They provide a great look at the new crossover from a range of angles, and include a shot of a very, very red cabin. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. We see a great deal of Kubang concept around the headlights, although it's clear Maser's designers evolved the Levante's grille to better match the Ghibli sedan. It's more chiseled and strong, part of which can be blamed on the chrome slats – the Kubang's grille slats were just black. The rear fender and shoulder lines look like they've almost been lifted straight from the Ghibli, while the roofline and rear window give the impression that Maserati is favoring sporty looks over any real utility. We're unable to post the leaked Levante images here, but we'd strongly suggest you give them a look over at Auto Week. And stay tuned for the official info on the Levante, when it gets its grand debut early next month. Related Video: