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Maserati Ghibli reportedly dies in 2023

When Maserati debuted the Ghibli sedan at the 2013 Shanghai Motor Show, the executive tourer was meant to establish itself as a sporty alternative to the BMW 5 Series set and help Maserati increase its global sales eightfold. Neither of those happened. The product push didn't materialize, and the Ghibli failed at its task because it never managed to be the smooth, dynamically masterful Italian it could have been, its rough edges inexcusable in a sedan that once started at about $76,000 and is now nearly $80,000 after destination. Even so, we never wished the Ghibli ill, we wished Maserati would sort it out. That's not going to happen, according to Automotive News. The outlet's product page for the Ghibli says, "Production is expected to continue through 2022 on the sedan, which will not be replaced." Assuming this happens and the Ghibli takes a final ride into the sunset in 2023, it will have had ten years on the market. The model launched Maserati's electrification push, the Ghibli Hybrid and its 48-volt mild-hybrid system coming online last year but not for sale in the U.S. market. At the same time, the model finally acquired the raucous V8 one would have expected at launch or shortly after, in the guise of the Trofeo trim we do get.   Like all other automakers, though, Maserati has a huge to-do list over the next five years, and it can't coddle laggards. Last year, the automaker's product roadmap called for a pile of new and new-generation models. The MC20 flagship is out, the Grecale crossover is due early next year in ICE and battery-electric forms, followed by the new GranTurismo and GranCabrio with ICE and EV powertrains, plus the MC20 Spider and pure-electric MC20. In 2023, the new Quattroporte will return that nameplate's former glory as the only sedan in the lineup, followed by a new Levante, both with internal combustion and electric powertrains. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Maserati MC20 supercar plays in the snow

Maserati Levante crossover not Jeep based after all?

Maserati has been teasing its crossover project since 2011, which is when it first showed off the Kubang concept (pictured above). Still, the production version, rumored to be called the Levante, remains a complete mystery. The CUV was first rumored to borrow the platform from the Jeep Grand Cherokee, but new rumors indicate that the Italian, luxury crossover might actually take the underpinnings from the Quattroporte and Ghibli.
In a brief interview, Maserati CEO Harald Wester told CNN Money that the Levante wouldn't use Jeep's platform. Motor Trend spoke with an unnamed Maserati engineer who confirmed the rumor. Officially, the company says that no decision has been made.
We can add this to another long list of rumors about the Italian CUV. It was originally supposed to be built at Chrysler's Jefferson North assembly plant in Detroit. Then, plans were changed to build it in Italy.

Audi gets Q2 and Q4 badges in trademark swap with FCA

Audi has swapped trademarks with Fiat Chrysler Automobiles to snare the rights to the Q2 and Q4 badges for upcoming crossover SUVs. Audi CEO Rupert Stadler confirmed at the Detroit Motor Show that the automaker had finally persuaded FCA to release the two names that would let Audi lock up the Q1 to Q9 badges for its growing SUV family. Audi already plans to drop the Q2 name onto its MQB-based city crossover five-door this year, while the Q4 badge will slot onto the rump of a coupe-like version of the next Q3. It will also reserve the Q1 badge for a 2018 baby crossover, based around the architecture of the next A1 hatch. The A1 will share a lot of its engineering with Volkswagen's Polo-based soft-roader, dubbed T-Cross in concept form. The German company has also pounced on the naming rights for SQ versions of all of its Q-cars, along with F-Tron to cover the day when it pushes hydrogen fuel cell cars into production. Stadler insisted that no money had changed hands in order to pry the two badges off FCA, admitting that they had "each found something we needed." "We promised each other we wouldn't disclose what it cost, but it was not something they were willing to sell," Stadler said. "We tried to get it years ago and they said 'No, never,' but there is never 'never' in business. ... This year I went back to them with a proposal and we talked and there were some negotiations and then we agreed to it." Those negotiations are believed to have centered on a trademark swap with a Volkswagen Group name that FCA desperately (evidently) wants to use on a Fiat, Alfa Romeo, Chrysler, Dodge or Maserati. Asked if Audi had given FCA a trademark in return for Q2 and Q4, Stadler replied, "Something very much like that, yes." Audi has used Italian names on past concept cars that FCA could be interested in, such as the 2001 Avantissimo concept and the 2003 Nuvolari coupe. The latter was named after legendary pre-war racer Tazio, who won grands prix for both Alfa Romeo and Audi's forerunner, Auto Union. Both are unlikely trade chips, with laws in Europe preventing the trademarking of the names of actual people. There is always "quattro" (Italian for "four"), but after investing nearly four decades locking it in as an Audi all-wheel-drive name, it's just not anything like trade bait.