2007 Maserati Quattroporte Sport Gt Sedan 4-door 4.2l on 2040-cars

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Step inside the secret lab creating Maserati's future

MODENA, Italy – Driving Maserati's raucous GranTurismo MC and the effortlessly quick Levante SQ4 back to back feels like traveling through time. Horsepower doesn't go out of style, but a user interface quickly does, and the GranTurismo looks like it's from another era in that respect. Designers, engineers, and executives are busily orchestrating a transformation that will ensure the 105-year old firm's next leap forward is even more dramatic. Autoblog went behind the scenes in Maserati's Innovation Lab – which has never been opened to outsiders before – to find out how the looming metamorphosis will shape Fiat-Chrysler Automobiles' (FCA) flagship brand. Maserati is on the brink of a ground-up redesign that will take it into new segments of the market, and diversify its powertrain palette. We heard the term electrification used on many occasions during our visit, though company officials resorted to automotive omerta when we asked for additional details. An earlier product plan reveals every upcoming addition to its line-up will be available with an electric powertrain, and there will be quite a few cars to electrify. Historically a small, almost niche automaker, Maserati is on track to release five new models between 2020 and 2023, including a second SUV positioned below the aforementioned Levante, plus replacements for most of its current cars. Technology is playing a significant role in Maserati's renaissance. The company's four-year-old Innovation Lab is home to simulators capable of reproducing six months' worth of wear and tear in two weeks. Engineers can dial in a variety of situations, locations, and road conditions, ranging from a winding country road in France to a busy highway in southern California. They can digitally insert potholes, add rain or fog at the push of a button and remove either just as quickly, and put virtual prototypes on a long list of race tracks around the world, including the Nurburgring. Digital wind tunnels help the team test future cars well before they're built. This approach saves time and money, explained Luca Dusini, the man responsible for Maserati's vehicle dynamics testing and simulation. Making every dollar and each minute count is key to pulling off such an ambitious overhaul. 90% of development work is carried out on the various simulators, according to Dusini. This is significant, because Maserati is developing most of the technology it will pack into its future models from scratch.

Maserati Levante Trofeo gets a twin-turbo V8 transplant from Ferrari

With 590 horsepower and 538 pound-feet of torque, the 3.8-liter twin-turbocharged V8 engine powering the all-wheel-drive Levante Trofeo boasts more power-per-liter than any engine previously installed in a Maserati. Not surprisingly, the engine and its 156-hp-per-liter output are the product of the men from Maranello. The Ferrari-built V8 pushes the Levante Trofeo to 60 miles per hour in 3.7 seconds and on to a top speed of 187 mph. Big power isn't all that makes the Trofeo special. Maserati says its top-shelf Levante boasts a 50:50 weight distribution and a Corsa (race) mode, which means this 'ute ought to be a mighty fine steer. Launch control makes the ludicrous acceleration a repeatable affair, should drivers so desire to rearrange the faces of their passengers at every green light. Maserati Integrated Vehicle Control is supposed to seamlessly prevent driver mistakes instead of correcting them after the fact, as a traditional stability control system would do. In what we assume must be a joke, there's also an Off-Road mode. The interior of the Levante Trefeo is swathed in what Maserati calls "Pieno Fiore" natural leather that is supposed to wear uniquely with age. It's offered in black, red, and tan, all with contrast stitching. The limited launch edition you see here has massive 22-inch matte-finish wheels, matte black paint, glossy carbon fiber exterior bits and matte carbon interior trim. It'll come with a plaque featuring the owner's name and a serial number, but Maserati is only saying a "small number" will be built without giving an exact figure. We'll have to wait for official pricing information and availability, but we're sure it won't come cheap. Related Video:

Check out the Maserati Levante's not-finished interior

Maserati continues to develop the Levante luxury crossover years after previewing it as the Kubang concept, but new spy shots give us the best look yet at the interior of this long-awaited CUV. Our spies think we could finally see the production version as soon as the Geneva Motor Show in March. Look past the giant computer screen, keyboard, and rat's nest of wires to get an idea of what Maserati has in store for the Levante's wealthy occupants. The company fits the luxury crossover with thickly bolstered leather seats to hold front passengers tight, and the driver grips a three-spoke steering wheel. A piece of cloth partially covers the infotainment system, but its position echoes the one on the Ghibli. A wood-trimmed center console features several buttons, including a large control dial. This Levante's exterior camouflage and cladding hide a lot, but it's clear that the design sticks fairly close to last year's patent drawings. The big hump on the roof also can't hide the coupe-like arch that leads to the rear hatch. Maserati's crossover uses a tweaked version of the platform from the Ghibli and Quattroporte and likely shares their turbocharged V6 and V8 engines, too. The Italian company has high hopes that the Levante's mix of luxury and performance appeals to customers in the booming CUV segment because a success could turn around the brand's flagging sales. However, the vehicle needs to compete in a rapidly crowding market of high-priced entries that would soon include models like the Bentley Benayga, Lamborghini Urus, and Aston Martin DBX. Related Video: