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The troubled Alfa Romeo Giulia needs serious help [UPDATE]

UPDATE: An Alfa Romeo US spokesman responded to this article with the following statement: The safety concerns expressed in the story are false. The all-new 2017 Alfa Romeo Giulia is designed and engineered to meet or exceed all federal safety regulations. The Alfa Romeo Giulia will begin production for the North American market in the late second-quarter of this year. Alfa Romeo will have a full product portfolio of premium vehicles that includes plans for (8) all-new Alfa Romeo vehicles by 2020. The product launches are prioritized by segment volumes starting this year with the Alfa Romeo Giulia production for North America starting in late Q2, followed by the Midsize-UV – the 2nd largest premium segment in North America. Even on the day you dragged them kicking and screaming and gesticulating wildly to a table full of concrete evidence, Alfa Romeo executives will never admit the Giulia program is going through a tough patch. But it is. Reports say the Giulia, on the eve of production, didn't just fail one internal crash test, but failed the front, side and rear impact tests. Alfa denies it. Automotive News published a report last week saying two suppliers had insisted the Giulia, on the eve of production, didn't just fail one internal crash test, but failed the front-, side-, and rear-impact tests. A third supplier source told us the same thing. Alfa is denying it. It was due on sale in Europe late last year and was supposed to be here in the next month or two. But it wasn't, and it won't. It was to be headlined by a twin-turbo V6 that reportedly howled its way around the Nurburgring 14 seconds faster than the BMW M3 could manage. That second part is only true if you believe it's fair to compare a full lap in a standard BMW M3 with a favorable accumulation of sector times to a development prototype Giulia with 220 pounds stripped out of it and rolling on hand-cut racing slicks. No, me neither. A Promising Start The Giulia's all-new architecture was developed in just two years by a skunkworks of young engineers headed by Fiat's engineering prince, Philippe Krief, and (bafflingly) sited inside Maserati's headquarters complex in Modena, about three hours from Alfa Romeo's own Turin HQ.

Maserati likely delays Alfieri, new GranTurismo coming first

The Maserati Alfieri won't be the next vehicle from the Trident-badged brand to hit the market after the Levante crossover. Instead, replacements for the GranTurismo and GranCabrio will arrive first. For now, Maserati CEO Harald Wester won't even speculate about when the production Alfieri will debut. At the Geneva Motor Show, Motoring tried to pin Wester down about the Alfieri's future, but he wasn't in the mood to talk about the 2+2 sports car. The boss said he didn't know if the model was still on schedule and gave a terse "no comment" response about a possible launch next year. He did confirm Maserati's upcoming product slate, though. "The next one will be substitution of GranTursimo, GranCabrio by successors. We already had discussion about Alfieri and I don't want to go into details," Wester told Motoring. A report late last year claimed Maserati had delayed the Alfieri due to the weakening market in China. As opposed to launching the niche sports car there, FCA, parent company of both Maserati and Alfa Romeo, allegedly refocused its plans on updating the Alfa Romeo Mito and Giulietta, which are more popular in Europe. Maserati debuted the Alfieri as a concept at the 2014 Geneva Motor Show, and FCA's five-year plan that year slated a production version for 2016 and a convertible variant for 2017. A selection of V6 engines with 410-, 450-, and 520-horsepower outputs would hook up to the rear or all four wheels, depending on the model. The Italian company also scheduled a new GranTurismo with at least 560 hp to launch in 2018. Maserati's desire to reach an annual volume of 75,000 vehicles by 2018 also looks in doubt. The company's original figure assumes launching the Levante on time, Wester told Motoring. Because of the luxury crossover's delay, the company now expects to reach 50,000 units a year by 2017. Related Video:

Maserati planning second smaller SUV?

Maserati's product plans have taken a few wild turns, but as we get closer to production dates for the long-awaited offerings things are getting a wee bit clearer. The the sixth-generation Maserati Quattroporte is here, and a quick recap according to a report in Car and Driver has the smaller Ghibli sedan on Chrysler's LX/LY platform next, then the next-generation GranTurismo coupe and cabrio on a Maserati platform, then the Kubang SUV concept (pictured) that, for production, will become the larger Jeep-Cherokee-based Levante SUV.
All of which gets us to 2015. That same year, according to the report, the Levante will get a brother: a smaller SUV or crossover, perhaps sized like the Kubang concept, to challenge the Audi Q5 and the Porsche Macan. It is predicted to use the Compact US Wide platform, built for front-wheel and all-wheel-drive vehicles, that supports the Dodge Dart and 2014 Alfa Romeo Giulia. In addition to giving the premium brand a competitor in what is a very popular segment, a Maserati move slightly downmarket can help fill a gap while Fiat brass figures out what to do with Lancia.