2023 Maserati Grecale Gt on 2040-cars

Auto blog

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

2023 Maserati MC20 Folgore planned with three-motor electric powertrain

Maserati's first new model of the 2020s, the MC20, strays from the path that's leading carmakers towards electrified and connected vehicles. The brand is nonetheless headed in this direction, and Autoblog can reveal it's planning to release a range of battery-powered cars called Folgore, a name which means "lightning" in Italian. Developed in-house, the 800-volt Folgore powertrain consists of one electric motor mounted over the front axle, and two electric motors installed over the rear axle. Sandro Bernardini, the man responsible for the second-generation GranTurismo, told us this configuration is not going to be reserved for high-performance, high-end cars. It will be the norm. And, although the rear motors are bolted into a single unit that's about the size of a modern four-cylinder engine, there is no mechanical connection between them, meaning Maserati's electric models will benefit from true torque vectoring. Ditching gasoline isn't an excuse to stop chasing performance. As we've previously reported, Maserati's first series-produced battery-powered model will be the next GranTurismo, which is tentatively due out in 2021. Motorists who don't want or need an electric car will be able to order the coupe with a version of the 3.0-liter Nettuno V6 engine that powers the recently-unveiled MC20. Speaking of, the mid-engined coupe will become a mid-motored, zero-emissions coupe a little bit later in its production run. It was developed with both electricity and gasoline in mind from the get-go. Bernardini couldn't share concrete technical specifications, but he noted his team is designing the powertrain to achieve maximum range. Engineers notably went to significant lengths to make the motors smaller, lighter, and more efficient, we're told, and the technology will be compatible with 300-kilowatt fast-charging. While performance details are also under wraps, Autoblog learned the electric version of the MC20 will "absolutely be more powerful" than its 621-horsepower gasoline-burning counterpart. It will be heavier, too, but the power hike will more than make up for the weight gain, and its handling won't be adversely affected. Chassis mock-ups confirm the MC20 Folgore will share its basic underpinnings (including its carbon fiber tub and its subframes) with the gasoline-powered model. Its front motor will occupy the space normally reserved for the frunk, while its rear motor will slot neatly between the two wheels.

The Rolls-Royce Dawn leads this month's list of discounts

If you're one of the few readers of this site who is in the market for a $350,000 Rolls-Royce Dawn, well, first of all, good for you. And you should be prepared to keep some extra money in your pocket, too, as the drop-top Roller leads this month's list of the largest monetary discounts with an average of $14,733 taken off the machine's $359,250 sticker price. That means buyers are paying an average transaction price of $344,517 for the 2020 Rolls-Royce Dawn this month, according to data provided to Autoblog by TrueCar, which equals about 4.1% off the price on the sticker. An intriguing pair of supercars land in second and third positions this month. The 2019 Acura NSX is selling for an average of $145,174 this month, which represents a 9% discount, or $14,373. With an eerily similar 9% discount of $14,079 comes the 2020 Aston Martin Vantage, which has an average transaction price of $142,002 this month. The Maserati Quattroporte is up next with an average discount of $13,634. Another Rolls-Royce model lands in the fifth spot, but instead of the aging Dawn it's the brand-new Cullinan SUV. Although the luxury 'ute boasts a large discount of $12,427, its staggeringly high retail price of $332,750 means buyers are getting a little less than 4% off the sticker. More interesting to most buyers will be the 2019 Lincoln Navigator, which is one of our favorite full-size SUVs in America. Buyers of Lincoln's range-topping vehicle are getting average discounts of $11,761. That represents a 13.4% savings for a final price of $75,940. For a look at the best new car deals in America based on the percentage discount off their suggested asking prices, check out our monthly recap here. And when you're ready to buy, click here for the Autoblog Smart Buy program, which brings you a hassle-free buying experience with over 9,000 Certified Dealers nationwide. Related Video: