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Maserati confirms Levante SUV for 2015, Alfieri for 2016

The Maserati share of the big Fiat Chrysler event today was expected to be something of a snooze, at least relative to the very busy Chrysler, Dodge, Jeep and Alfa Romeo portions. But the truth is there was plenty to pay attention to where the premium Italian brand was concerned. After all, moving from its 15,400 unit sales in 2013 to a target of 75,000 global sales in 2018 is going to take some doing.
One piece of big news is a shakeup in the existing ranks. 2014 will mark the final year of production for the GranTurismo (and its soft-top counterpart), meaning Maserati will be limited to just its Quattroporte and Ghibli sedans until the Levante SUV arrives in 2015, confirming previous reports. The first SUV to wear the trident, the Levante will only be available with all-wheel drive, but it will boast a Porsche Macan-smiting pair of V6s, with 350 and 425 horsepower, respectively.
Things get back to normal in 2016, as Maserati resumes sports car production with a road-going version of the Alfieri Concept from the 2014 Geneva Motor Show. Again, this is confirmation of a previous report. That car will be joined by a convertible variant in 2017. It seems like Maser is taking aim at, well, everything with the Alfieri, offering a 410-hp, V6-powered variant that dispatches its power to the rear wheels, to go along with 450- and 520-hp versions of the Alfieri's V6 that will only get their power to the road through an all-wheel-drive system.

Maserati to cap output at 75,000 cars

Maserati appears set to take a page out of corporate sibling Ferrari's playbook with the possibility that it may cap global annual output in the coming years. Ferrari announced in 2013 that it would limit itself to 7,000 vehicles a year to maintain exclusivity, and so far, it has stuck to the plan.
According to an unnamed Maserati executive speaking to Reuters, the Italian luxury car maker wants to cap its sales to 75,000 vehicles a year. However, it's hardly there yet. The company doesn't forecast reaching that production benchmark until 2018.
Dave Sullivan, an auto industry analyst for AutoPacific, thinks that limiting sales could be a smart move for Maserati. "If it is profitable at 75,000 and doesn't require a significant investment in capacity to get there, this appears to be sound," he said to Autoblog via email. "Alfa Romeo is intended to be the volume brand and by capping Maserati, it means that even if you opted to buy the 'entry level' Ghibli, you still have a level of exclusivity."

2017 Maserati Quattroporte gets updated styling, equipment

Maserati revealed a series of updates to the Quattroporte, the most obvious of which is revised styling inspired by the Alfieri coupe concept. The overall shape remains the same, but there's a new grille and front bumper, matte black trim, and an active aero element similar to the air shutter on the Levante crossover that helps cut drag by 10 percent. The Modenese automaker also took the opportunity to update the interior, principally integrating a new 8.4-inch multi-touch dashboard display to replace the old 7-inch unit. Manipulated by a new rotary multimedia controller, the system supports both Apple CarPlay and Android Auto integration. A new driver assistance package available as an option, encompassing adaptive cruise control, lane-departure and forward-collision warning systems, and automatic emergency braking. There are two new trim packages as well – dubbed GranLusso and GranSport – that can be optioned on the Quattroporte S and S Q4 or chosen between on the GTS model. Under the hood, both engines carry over unchanged. Standard power still comes courtesy of a 3.0-liter twin-turbo V6 good for 404 horsepower and 406 pound-feet of torque, channeled through an eight-speed automatic transmission to either the rear wheels or all four. The GTS packs a bigger 3.8-liter twin-turbo V8, still rated at 523 hp and 524 lb-ft. 0-60 times as a result remain unchanged at 4.9 seconds for the Quattroporte S, 4.8 for the all-wheel-drive Quattroporte S Q4, and 4.6 for the Quattroporte GTS. US pricing will be announced "in the coming weeks," we're told, however Maserati will begin delivering the revised Quattroporte already this month. The relevant question is whether these changes can help Maserati take a bigger slice of the fullsize luxury sedan market away from rivals like the Audi A8, BMW 7 Series, and Mercedes S-Class. Maserati sold fewer models across its entire range in the United States last year than Mercedes did of the S-Class family, making the Quattroporte something of a footnote in this elite segment. If what we're looking at here represents a mid-cycle refresh of the model introduced in 2013, it will likely be 2019 before FCA's most upscale brand replaces its flagship sedan altogether. Related Video: Featured Gallery 2017 Maserati Quattroporte View 9 Photos News Source: Maserati Maserati Luxury Performance Sedan