2012 Maserati Granturismo Base Convertible 2-door 4.7l on 2040-cars

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2017 Maserati Levante wraps Italian style around an SUV

Maserati has a glittering history that dates to 1914. It's based on gorgeous sports cars, decadent sedans, and a rich motorsports heritage. Now comes a new chapter: the first Maserati sport-utility vehicle. Called the Levante, it will debut next month at the Geneva Motor Show and launch in Europe in the spring. The rollout will continue around the world throughout 2016. Maserati says the Levante will have gasoline and diesel engines, though it didn't specify what's under the hood for US-bound models. It will be assembled in Turin, and the company says the first units are already in production. Details are slim as far as the rest of the specs, but Maserati says the Levante will have an eight-speed automatic transmission and all-wheel drive capability. We also hear that serious off-road performance is one of the Levante's capabilities. The Levante carries many of the brand's styling cues, and the grille, curvy fenders, headlight shape, and vents will fit in with the rest of the brand's products, like the Ghibli and Quattroporte. Maserati joins Bentley, Rolls-Royce, Lamborghini, Porsche, and other traditional sporting brands that have added SUVs to their portfolios in an effort to remain relevant and capitalize on new revenue streams. Related Video: Featured Gallery Maserati Levante Geneva Motor Show Maserati

Marchionne: Maserati to ‘switch all of its portfolio to electrification’  

After 2019, all Maseratis will be electrified, according to FCA CEO Sergio Marchionne. It's part of a larger electrification strategy from FCA as a whole, which intends to have half of its fleet electrified by the end of its five-year plan through 2022, Marchionne said. On an earnings call last week, he said: I'll give you a couple of broad sort of indications of where we are today in terms of the delineation of the post 2018 FCA. The first one and I've mentioned this in passing and other occasions about the fact that there's nothing that will prevent an OEM from engaging in the type of development work that Tesla has done so far. We have been – as you well know, we have been reluctant to embrace that avenue until we saw a clear – a path forward. I think we're now in a position to acknowledge at least one of our brands and in particular Maserati will, when it completes the development of its next two models effectively switch all of its portfolio to electrification. It's especially significant because of FCA's feet-dragging when it comes to offering hybrid and electric vehicles. As it currently stands, Fiat offers the 500e ­– of which Sergio Marchionne has said "I hope you don't buy it" because the company loses money on them — and Chrysler offers the Pacifica Hybrid minivan, which experienced significant launch delays. While diesel is an important part of the emissions strategy for 2020 standards in Europe, Marchionne said he thinks the current situation leaves diesel in a "weaker state" as a solution. Hence the electrification push. He said, "I think what has really made the issue absolutely mandatory now is the fate of diesel and the fact that it's actually the inclusion of, especially in Europe, of some type of electrification on gas engines is inevitable." In the short term, at least, it will put pressure on prices. Though Marchionne said he's "encouraged" by the direction of battery costs, he said, "I still think that there's going to be a huge increase in prices in 2021, 2022. If effectively the electrification becomes as widespread as people expect, there has to be a shift in pricing." He also says that FCA has no intention of making its own batteries. "Given the level of knowledge and depth of that knowledge that sits with other people in the industry, what right do I have to enter that space? None." We already know what the first two plug-in vehicles from Maserati will likely be. The company plans to launch an all-electric Alfieri in 2020.

Little Red Racing Car Kickstarter project a father/son affair [w/video]

Tales of fathers and sons, whether told for adults or for children, never go out of style. It's appropriate then that The Little Red Racing Car, a story about a father and son finding and restoring a 1955 Maserati 300S, is such a stylish piece of work.
Author Dwight Knowlton first started working on The Little Red Racing Car when, after his son was born, he "went looking for the perfect Father/Son/Car book" and couldn't find one. Knowlton's artwork in has been influenced heavily by vintage automotive advertising and Grand Prix posters, and has a very clean, art deco vibe as a result.
Of course, TLRRC is still just a work in progress. Knowlton is hoping the Kickstarter community will help to get the ball rolling, and raise $25,000 to the book printed and distributed. The author even has a stretch goal to have the whole shebang made into and animated film - we love big dreams. Follow on below to hear Knowlton's pitch in his own words, or jump over to his Kickstarter page to look further or buy-in.