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The Caterham Seven Sprint is a perfect retro-style British roadster

A Caterham Seven oozes retro style. Modern engineering may mean the car no longer shares any parts with its original Lotus counterpart, but one look at the little roadster and it's easy to see the car's heritage. Caterham loves pumping out variants of the Seven, and the 2016 Goodwood Revival seemed like the perfect place to announce the latest version, the throwback Caterham Seven Sprint. Caterham calls the Seven Sprint a design "that was seemingly planned in the mid-1960s but never launched." It's apt then that the company is using it to kick off its "60 Years of the Seven" celebrations. The Seven Sprint is based off the European-only 160 model, meaning it's powered by an 80-hp turbocharged three-cylinder Suzuki engine. While the bonkers Seven 620 R may be the biggest and baddest Caterham available, the bare bones Seven 160 just feels more appropriate here. There are a number of retro styling touches throughout the car. The limited edition Seven Sprint comes wrapped in one of six colors originally offered by Lotus in 1966 and 1967. The Chassis is powder-coated grey, just like the Series 2 Lotus Seven. The cream-colored wheels feature polished hubcaps, while the interior features a wood-trimmed wheel and the interior is trimmed in a wonderful shade of red. The body has been slightly reworked to look more like the original Lotus designed car. Mechanically, not much has changed. Power from the Suzuki three is fed through a five-speed manual. Some of the suspension bits are similar to Colin Chapman's original design, but that's true of the standard 160. The car should be just as much of a riot as any other Caterham, just packed to the gills with style. The Seven Sprint is available only as a fully-complete factory car. It's unknown if any of the 60 produced will make it to the US. Prices in the UK start at GBP27,995, or about $37,000. Related Video: Featured Gallery Caterham Sprint Image Credit: Caterham Cars Design/Style Lotus Automakers Convertible caterham seven

Lotus opens the 2013 Formula One season with the launch of the E21 [w/video]

Lotus has broken the seal on the 2013 Formula One season, launching the E21 car at its factory in Enstone. With the regulations this year quite similar to those of last year, there are no dramatic changes in form compared to the E20. After some teams lobbied to be able to cover the stepped nose with a "vanity panel," Lotus retained the configuration, the team's technical director saying that the panel would add more weight and didn't make sense to put on the car unless it also added performance.
Beyond that, the E21 is said to be an comprehensive advance in its details - the suspension gets a new layout, the Coanda exhaust and the passive double DRS system are evolutions from last year, the front wing is "a continuation of concepts" from 2009.
After securing fourth in the Constructor's Championship last year, this is the chassis that drivers Kimi Räikkönen and Romain Grosjean will use to try and move the team up a place, which would mean beating one of the big three teams over the course of the season. The quietly and impressively consistent Räikkönen managed third in the Driver's Championship, and we're sure he wouldn't mind a move up in the standings, either.

Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...