2013 Lotus Evora 2+2 on 2040-cars

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Lotus could build production versions of Renault Alpine, Infiniti Emerg-E

As with one of those blockbuster three-team NBA trades that actually improves the fortunes of every team involved, a report in Autocar indicates that Renault, Infiniti and Lotus are in talks that could benefit both manufacturers and enthusiasts. Renault is considering a production version of the devil-in-blue Alpine A110-50 concept but has said that it "probably needs more than the Renault-Nissan Alliance on its own." Enter Lotus, whose Evora platform could supply the running bits for the mid-engined Alpine revival.
That same Evora platform, in range-extended 414E concept form, is the basis for the Infiniti Emerg-E concept. Even though a decision hasn't been made on the Emerg-E's production, it is still being developed and the company has admitted that it "could be built in Britain." For its part, Lotus has said that it's ahead of schedule on the Evora 414E, with its 408 horsepower, 738 pound-feet of torque and 30-mile electric range. Development funds from both Renault and Infiniti could help make all three cars a closer possibility.

Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...

Lotus Evora roadster to follow 400 coupe to US market

Lotus is in the midst of resurgence, and that includes a renewed assault on the US market. The new Evora 400 is coming to America, and though the new 3-Eleven won't be certified to drive on American roads, the company has confirmed that it will be offered here for use on track. But that's not all. According to Automotive News, Lotus is preparing to follow up on the aforementioned Evora 400 coupe with an additional roadster variant. Instead of a folding roof mechanism, the open-top Evora will incorporate two carbon-fiber roof panels able to stow behind the front seats. Otherwise it's expected to be mechanically identical to the coupe, with a 3.5-liter supercharged V6 packing 400 horsepower and a series of other enhancements over the preceding Evora S. Lotus was forced to withdraw the Evora – the last model it offered in the US – from the American market last year after it no longer complied with federal regulations. Bringing the new Evora 400, and its upcoming roadster variant, to the US will necessitate fitting it with a new smart airbag – something which Lotus confirmed to Autoblog it is preparing to do. According to spokesman Alastair Florance, "the Evora 400 will arrive in the market as a 17MY and will be fully compliant with FMVSS 208, including the smart air bag element." The coupe is expected to arrive here in December, with the yet-to-be-unveiled roadster to follow six months later. The news confirms what we heard earlier about the company's future plans. Those also include a new SUV being designed principally for the Chinese market, and an even more radical 4-Eleven to follow at some point in the future. Related Video: