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Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...

2022 Lotus Emira revealed with two engine options, Evija-inspired looks

The final internal-combustion-powered Lotus has been revealed: the 2022 Lotus Emira. The styling looks like a blend of the outgoing Evora and the all-new Evija electric car. It also features two choices of engine, one of which comes from AMG. The Emira's nose has the closest resemblance to the electric car, particularly in the headlights and the vent openings on either side of the hood. But the whole car has a softer, more rounded shape like the EV rather than the old Evora. It has very large intakes on each side, and a slim, wrap-around taillight at the back. The body fits over a typical Lotus bonded-aluminum chassis, and the company says the lightest version of the car will weigh around 3,100 pounds. Two kinds of suspension are available, the standard Tour setup and an optional and stiffer Sports version. Also noteworthy is the inclusion of hydraulic power steering, rather than electric. Powering that chassis is your choice of engines. It will launch initially with the same supercharged 3.5-liter V6 from the Evora. Next summer, it will be offered with a turbocharged 2.0-liter four-cylinder from AMG. Lotus says three transmissions will be available: manual, automatic and dual-clutch transmissions. It didn't say which pairings of engine and transmission would be available, but we expect the V6 to get the manual and automatic options, while the four-cylinder gets the dual-clutch transmission (just as it does when in Mercedes A-Class-related cars). The company also says power will range from 360 to 400 horsepower. This will get the car from 0 to 62 mph in under 4.5 seconds. The interior is fairly minimalist, but definitely more advanced than recent Lotus offerings. Most surfaces are covered in fabric, leather or Alcantara. It has two screens for instruments and infotainment. The former has a 12.3-inch screen, and the latter has a 10.25-inch touchscreen. Features include Apple CarPlay and Android Auto. There's only seating for two, and cargo space is split between a 5.3-cubic-foot trunk and a 7.3-cubic-foot area behind the seats. The Emira was revealed this week at the Goodwood Festival of Speed. Pricing for the U.S. has not been announced, but it will cost under 72,000 Euros in Europe. That comes to around $85,000 in the United States. We should know more about specifications and pricing closer to when it goes on sale sometime this year.

Bond in Motion car exhibit coming to L.A.'s Petersen Automotive Museum

The Petersen Automotive Museum was already a must-see for any car enthusiast visiting Los Angeles, and it's about to get a little better should you also be a James Bond fan. Opening Sept. 25 in the museum's appropriately named Grand Salon gallery will be the "Bond in Motion" exhibit of more than 30 cars, motorcycles, boats, submarines, helicopters and scale models used during the creation of the 24 official James Bond films. The timing corresponds with the Oct. 8 release of "No Time to Die," the upcoming 60th anniversary of the first Bond movie ... and hey, the release of our "All 24 James Bond movies ranked only by their cars." Highlights include many of the most famous Bond cars, including a 1977 Lotus Esprit S1 in submarine guise from "The Spy Who Loved Me," an Aston Martin V8 from "The Living Daylights," a 1999 BMW Z8 from "The World is Not Enough," the Aston Martin DB10 specially made for "Spectre," the post-flipped Aston Martin DBS from "Casino Royale," and one of the 1964 Aston Martin DB5s from the recent movies. I visited an exhibit of the same name back in 2013 at England's sensational Beaulieu Motor Museum. Although the one in L.A. won't be as comprehensive as that, simply due to logistics, many of the same vehicles and props will be present. You can see some of the photos from that exhibit below, and should you be a James Bond fan, can appreciate that it went much further than the Aston-heavy headliners above. In fact, it was hard to see what was missing from the collection. Tickets are on sale for the opening reception Sept. 23 featuring "one-night-only photo opportunities, live entertainment, food and martinis, shaken not stirred." Considering this is Los Angeles we're talking about, it's perfectly plausible this means noteworthy cast members from past films. Prices are $60 for general admission and $199 for VIP access, which includes exclusive access to the exhibit, "007 lounge" and a curated talk, plus complimentary food and a hosted bar.  The exhibit runs until October 2022.  AMC Hornet and Mercury Cougar XR7 View 22 Photos