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New 2024 Lotus Emira priced at just under six figures

Unveiled in 2021, and delayed earlier in 2023 allegedly due to certification-related issues, the 2024 Lotus Emira is finally ready to turn its wheels on American pavement. The coupe appears on the firm's online configurator, but it costs significantly more than initially announced. Buyers will have two Emira flavors to choose from. The entry-level car uses a Mercedes-AMG-sourced 2.0-liter four-cylinder engine that's turbocharged to develop 360 horsepower and 310 pound-feet of torque. It spins the rear wheels via an eight-speed automatic transmission. Next up is a supercharged, 3.5-liter V6 provided by Toyota and rated at 400 horsepower and 310 pound-feet of torque. The six-cylinder spins the rear wheels via a six-speed manual transmission, though a six-speed automatic that bumps the torque figure to 317 is a $2,150 option. Pricing for the base Emira starts at $99,900 excluding destination fee, which hasn't been published yet, while the V6-powered car carries a base price of $105,400. Note that these figures only apply to the First Edition model; Lotus hasn't detailed or priced the other available trim levels. For context, the Geely-owned British brand initially announced prices of $85,900 and $93,300 for the four-cylinder- and V6-powered models, respectively. An earlier report blames the increases on the supply chain-related constraints that have plagued most carmakers since 2020. Enthusiasts configuring an Emira have a long list of options to choose from. Lotus offers Touring and Sport chassis configurations (the latter brings a firmer suspension system), 13 paint colors, a Black Pack that bundles black exterior trim pieces, and three wheel designs. Inside, you've got several leather and Alcantara upholsteries to choose from plus a vehicle tracker, a HomeLink transceiver, and tinted windows. Lotus dealers across the nation will begin receiving the V6-powered Emira First Edition in the third quarter of 2023, while buyers waiting in line for a four-cylinder-powered model won't get their car until the first quarter of 2024. Additional trim levels should join the range later on. Related video:

Lotus signs joint venture agreement with China's Goldstar

Lotus and China's Goldstar Heavy Industrial Company are forming a joint venture that will bring the historic British sports-car maker into the country. "The collaboration seeks to accelerate the development of Lotus cars in the premium sports segment in China," according to the announcement. The JV will include research projects on efficient and advanced technology, and ultimately lead to sales of cars there, Lotus said. China's auto market is no longer experiencing the double-digit growth of the past, but it still continues to expand. Meanwhile, Lotus saw sales jump 55 percent in the last fiscal year and it opened 36 new dealers, according to CEO Jean-Marc Gales. The joint venture announcement also hints at the possibility of Chinese-made models, but it shouldn't dilute the brand. Lotus is clear that core vehicles like the Evora, Exige and Elise would remain exclusively in production at the headquarters in Hethel, England. Just a couple years ago, Lotus appeared to be on its deathbed after losing a quarter of its workforce, but since that setback the company has started to crawl back. PROTON, LOTUS GROUP AND GOLDSTAR SIGNED JV AGREEMENT KUALA LUMPUR – PROTON Holdings Berhad ("PROTON") the ultimate holding company of Lotus Group, announced that it has signed a Joint Venture ("JV") Agreement with Lotus Group International Limited, United Kingdom ("Lotus Group") and Goldstar Heavy Industrial Co. Ltd. ("Goldstar") for a possible business expansion of Lotus cars in the People's Republic of China. The collaboration seeks to accelerate the development of Lotus cars in the premium sports segment in China, leveraging on the incentives offered by the Fujian Provincial Government. Both PROTON and Lotus Group are subsidiaries of DRB-HICOM Berhad. Signing on behalf of PROTON was the Honourable Tun Dr Mahathir Mohamad, Chairman of PROTON and former Prime Minister of Malaysia and witnessed by Dato' Abdul Harith Abdullah, Chief Executive Officer of PROTON. Signing on behalf of Lotus Group International Limited, United Kingdom was Jean-Marc Gales, Chief Executive Officer and witnessed by Mr Rohime Shafie, Director of Lotus Group and Chief Financial Officer of PROTON; and signing on behalf of Goldstar was Mr Zheng Qianghui, Chairman of Goldstar and witnessed by Mr Zhai Wenliang, President of Goldstar.

Lotus Type 135 electric sports car mixes the Emira with some Esprit

Over the next four years, English sports car maker will make its oft-attempted transformations real by unveiling three "lifestyle vehicles" on its new Premium Architecture. The first is the Type 132 electric crossover, expected to debut in the next few months. After that will come the Type 133 four-door coupe, then the Type 134 crossover that's smaller than the Type 132. In that fourth year, we'll get the Type 135, an electric sports car that will recall the Lotus of old. This electric coupe, sitting on the firm's E-Sports architecture, is being called "a spiritual successor of the Elise," which would be a good thing. The teaser sketch Lotus released to hype up the car also makes us think Esprit, which, as far as we're concerned, is an even better thing. True, there's Elise and Exige and Emira in those exaggerated fenders, but the pointy ends are vintage early Esprit. But the looks aren't the point right now. The reason for the hubbub is Lotus signing a Memorandum of Understanding with British battery firm Britishvolt "to collaborate on research and development of advanced EV technology." The cooperation would put Lotus in charge of "electric propulsion technologies" like motors and control systems, while Britishvolt oversees a "new battery cell package." Goals for the pack are energy density, fast charging and weight reduction. Novel placement is on the menu, too, the E-Sports architecture laid out so that it can also accept batteries in the traditional style under the floor, or behind the cockpit a la a mid-engined sports car. The MOU could give the battery company two clients in one, as the Type 135 will be shared with Alpine across the Channel as well. By the time the Type 135 shows, Britishvolt's $5.1 billion battery factory in Northumberland should have been up and running for two years, ready to supply cells to the Type 135 that will be built at Lotus' historic Hethel, England headquarters (the other Types will be built in Wuhan, China at a manufacturing facility being developed by Lotus parent company Geely). The sports car will come in single- and dual-motor versions powering RWD and AWD trims, those motors expected produce anywhere between 469 and 872 horsepower providing a range of up to 450 miles on the WLTP cycle. The electronics will run on 800-volt architectures, the batteries ranging from 66.4-kWh to 99.6-kWh capacities.  Related Video: This content is hosted by a third party. To view it, please update your privacy preferences.