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Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.

Join XCAR as it explores the history behind the Lotus Seven

All modern Caterhams are based on the Lotus Seven – a small, lightweight roadster developed by Colin Chapman back in 1957. That car has evolved into an entire range of models, spanning from the new, affordable 160, shown below in the latest video from XCAR, to the maniacal 620R. Over the years, the Seven has come to be a known quantity among auto enthusiasts. What isn't as well known is the origin of the Seven and the cars that came before it. As XCAR points out, "What happened to [the Seven's] earlier ancestors? What happened to the Lotus numbered one through six?" The answer probably isn't what you'd expect. Scroll down for a great look at unique motorsport that inspired Colin Chapman's earliest efforts in the latest video from XCAR. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Gallery Caterham Seven 160 View 12 Photos News Source: XCARFilms via YouTube Lotus Convertible Performance Classics xcar

Lotus spotted testing more extreme Elise on the Nordschleife

If we had a nickel for every version of the Elise that Lotus has rolled out over the years, we might actually have enough spare change to buy one ourselves. And we're not even talking about the entire separate models (like the Exige and Europa) that Lotus has based on the Elise's platform or the other automakers' cars (like the Tesla Roadster and Hennessey Venom GT) that have used the same. And now Lotus appears to be testing another one.
Spotted lapping the Nürburgring, what we're looking at here appears to be the track-bound Elise S Cup R, but our intrepid paparazzi by the side of the track tell us it's missing the switches for the battery isolator and fire extinguisher. In their place, this Elise is wearing an even bigger rear wing as part of an altogether rather aggressive aero kit - not to mention a rockin' matte red wrap.
All of these telltales make us think Lotus has something extreme in the works, and we could find out what exactly it is as early as the Paris Motor Show in October, so stay tuned and watch this space.