2005 Lotus Elise on 2040-cars

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How Lotus plans to expand and electrify as it enters a new age

If you’ve never driven a car made by Lotus, youÂ’re not alone — theyÂ’ve always been a small manufacturer, and even spotting one in public is a rarity — but youÂ’re missing out. Their exotic good looks are far surpassed by their dedication to connecting man to machine to pavement above all else. But like every other automaker these days, big changes are afoot. Yes, Lotus is going electric. But itÂ’s also going big, and in more ways than one. We recently sat down with Lotus Group VP & Managing Director Matt Windle and Chief Brand Officer James Andrew to talk about how the storied brand will pay service to its past as it aims its headlights toward the future. WeÂ’ve already seen the Lotus Evija (formerly referred to by internal codename Type 130), a low-volume, all-electric hypercar that represents the small automakerÂ’s first big step into electrification. With 1,500 kilowatts (about 2,000 horsepower) coming from four electric motors, you can forget 0-60; itÂ’ll do 0-186 miles per hour in 9.1 seconds. It starts at over $2 million, and production will be capped at 130 units. Flashy numbers to make a big splash, before going bigger in both size and production volume. Next will come the Lotus Eletre (formerly Type 132), an electric SUV that represents the (currently) small automakerÂ’s desire to cater to every lifestyle rather than to be pigeonholed by purists and luddites. To reach big volumes, Lotus needs to be a truly global company, and it needs to create cars that more customers can use, and at prices they can afford. Lotus Eletre Electric SUV View 25 Photos And even though an SUV isnÂ’t what weÂ’re used to seeing from Lotus, perhaps we shouldnÂ’t be surprised — and not just because seemingly every other exclusive, top-shelf brand is now offering an SUV or will be soon. James Andrew reminded us that the appreciation has always been there, and that Lotus founder Colin Chapman had two parking spots at the office: one for his Lotus Esprit, and the other for a Range Rover heÂ’d often drive to work. DonÂ’t expect a rock-crawling luxury off-roader to wear the Lotus badge, though. The gents assured us that the brandÂ’s focus remains on performance. And a crucial part of that performance is in driving dynamics that connect the driver to the car.

Lotus Emeya electric sedan revealed like a sleeker Eletre

The number of four-door models in the Lotus line has doubled with the reveal of the Emeya electric sedan. Not surprisingly, it looks very much like the Eletre SUV, just lower and sleeker. The yellow and black debut color just emphasizes that fact, too. What is a bit surprising is the surprising lack of concrete details on the car. We really do mean it when we say this looks like the Eletre. The Emeya utilizes almost the same lines at every point, from the pointy, angry nose to the curvy flanks. But on the whole, the lower height and less overall visual mass makes it a much more successful design. It also adopts the active grille shutters, diffuser and rear spoiler like the Eletre. One thing that does differentiate the exterior of the Emeya is the use of dual running lights on each end of the front fascia. The Emeya's interior again is a near carbon copy of the Eletre's. A single screen is the focal point with an angular dual-cowl dash board surrounding it. A small screen is nestled in the dash behind the steering wheel to provide basic driving information. Extensive use of leather and faux suede is featured throughout. Specifications on the Emeya are lacking detail. It will be available in a dual-motor all-wheel-drive configuration that can reach speeds topping 155 mph. The motors will also get it to 62 mph in a claimed 2.8 seconds. It can take advantage of 350-kW-capable fast chargers, as well. The whole car also rides on an adaptive air suspension. But actual horsepower, torque, battery capacity and much more haven't been given.  The Emeya will go into production sometime next year. Naturally, pricing hasn't been announced, either. Being smaller than the Eletre, it may end up being a bit less costly. Stay tuned for more of that information closer to production. Related video:

Lotus Evora roadster to follow 400 coupe to US market

Lotus is in the midst of resurgence, and that includes a renewed assault on the US market. The new Evora 400 is coming to America, and though the new 3-Eleven won't be certified to drive on American roads, the company has confirmed that it will be offered here for use on track. But that's not all. According to Automotive News, Lotus is preparing to follow up on the aforementioned Evora 400 coupe with an additional roadster variant. Instead of a folding roof mechanism, the open-top Evora will incorporate two carbon-fiber roof panels able to stow behind the front seats. Otherwise it's expected to be mechanically identical to the coupe, with a 3.5-liter supercharged V6 packing 400 horsepower and a series of other enhancements over the preceding Evora S. Lotus was forced to withdraw the Evora – the last model it offered in the US – from the American market last year after it no longer complied with federal regulations. Bringing the new Evora 400, and its upcoming roadster variant, to the US will necessitate fitting it with a new smart airbag – something which Lotus confirmed to Autoblog it is preparing to do. According to spokesman Alastair Florance, "the Evora 400 will arrive in the market as a 17MY and will be fully compliant with FMVSS 208, including the smart air bag element." The coupe is expected to arrive here in December, with the yet-to-be-unveiled roadster to follow six months later. The news confirms what we heard earlier about the company's future plans. Those also include a new SUV being designed principally for the Chinese market, and an even more radical 4-Eleven to follow at some point in the future. Related Video: