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Ellen DeGeneres sends up Matthew McConaughey's Lincoln ad

Lincoln had to have known that when it released its new ad campaign for the new MKC with Matthew McConaughey, it would open itself up to a bit of good old fashioned ridicule. The television commercial was, after all, good for a laugh or two. And true to their mission, talk show hosts haven't missed the opportunity to have a little fun at Lincoln's and McConaughey's expense.
Conan O'Brien was first to send up the television spot, but now Ellen DeGeneres has taken a stab at it too, superimposing herself in the back seat of the compact luxury crossover, downing some pot brownies and generally playing Costello to McConaughey's Abbott. It's worth a watch, if only to see Ellen getting down in her usual, offbeat style.

Lincoln to adopt Mini-like personalization strategy?

There's no single silver bullet that will cure all that ails the Lincoln brand, and Ford knows that just as surely as we do. Coming out with exciting new models like the well-received MKC crossover counts as several steps in the right direction, assuming of course that the production version is as appealing as the concept just shown at the 2013 Detroit Auto Show, but more is needed. According to Jim Farley, executive vice president of Lincoln, one more trick may be "mass customization."
Put another way, Lincoln is considering ways to allow buyers to customize their new vehicles right off the showroom floor, similar to how things are done at Mini, and, to a lesser extent, Scion, where Farley previously served as corporate manager. Imagine, for instance, ordering a new MKC with a large Lincoln insignia embossed into the leather seatbacks, according to Automotive News.
While we're not so sure anybody is all that interested in paying extra for more Lincoln logos, it's a strategy that has proven rather fruitful at Mini. Only time will tell if Ford's erstwhile luxury division will once again be seen as something truly worth reaching for, and if customers are willing to pay a further premium for customization.

Five cursed and haunted cars

Any kid lucky enough to grow up in Detroit is familiar with the Henry Ford Museum. It's huge, full of shiny things and a great place to take a child and let them burn off some energy. After several field trips and weekend outings however, the dusty concept vehicles and famous aircraft tend to lose their punch for youngsters. As a fifth grader, I was already gazing on the museum's many gems with glassy eyes. On yet another school trip, we made our way to John F. Kennedy's death car, a gleaming black Lincoln limo. The aging volunteer docent told our little group something I had never heard before. "You know, this car is haunted. Several employees have reported seeing a gray presence right here," he said, pointing to the back passenger side seat. I perked up. Now here was something I had never heard before. A haunted car? Sure, it happened in Goosebumps, but this was real life. It made sense, in a way. Cars can be violent, emotional places. That's certainly the case with JFK's limo, as well as the other four cars on this list. And maybe those gut-wrenching deaths can permanently doom a car. 5. Archduke Franz Ferdinand's Graf & Stift Death Limo World War I tends to be a forgotten war, despite being pretty terrible in its own right and setting the stage for the entire 20th Century. The French forces, for instance, lost more lives in the first month of WWI than the US did in the entire Civil War. Everyone who has been through a freshman world history course knows the conflict started when Archduke Franz Ferdinand and his wife were shot by a Bosnian anarchist. The crazy thing is, Ferdinand had already avoided an attempt on his life that day, and was actually on his way to the hospital to comfort those who had been injured in the crossfire. One of the would-be assassins simply walked out of a cafe and saw his intended target sitting in front of him where the open-air limo had stalled. The archduke and his wife were shot through their heads and throats. Their deaths would not be the last caused by the limo. Throughout the war and into the 1920s, the limo was owned by fifteen different people and involved in six accidents and thirteen deaths, not counting the 17 million or so killed in the war triggered by the Archduke's assassination. The first person to own the car after the Archduke was an Austrian general named Potiorek, who went insane while riding in the car through Vienna.