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Two limos used by President John F. Kennedy are going up for auction

Two Lincoln limousines last used by President John F. Kennedy are being auctioned by Bonhams in New York. As reported by fordauthority.com, the cars are part of The American Presidential Experience sale. Neither Lincoln is the infamous open convertible in which Kennedy was assassinated in Dallas (that car is on display at The Henry Ford museum in Michigan), but one of these was used by the president on that fateful trip. The white 1963 Lincoln Continental convertible carried the President, Mrs. Kennedy, and Texas Governor John Connally, on the morning of November 22, 1963 in Fort Worth, Texas. They rode in this Lincoln from the Texas Hotel, where the President and Mrs. Kennedy had spent the night, to a breakfast where JFK gave a speech. From there, they drove through Fort Worth, on streets lined with crowds, to Carswell Air Force Base for the flight that would take them to Dallas. The car was a loaner from local dealer Bill Golightly, and was sold in 1964. It spent time in several different museum collections and has been partially restored, receiving a new engine and a repaint in its factory Ermine White. The red leather interior, however, is said to be original. The pre-sale estimate for this Lincoln is $300,000–$500,000. The second Lincoln is a 1960 Continental Mark V Executive Limousine. It was modified by Hess and Eisenhardt and features bulletproof doors, a divider window, a two-way telephone, and rear-seat climate controls. This car was leased to the White House and was used by President Kennedy for personal trips around Washington, as opposed to official trips for which the larger presidential limousine would be used. After President Johnson took office, this Lincoln returned to the Ford Motor Company and was purchased by a private individual who had a contact at Ford's Washington office. It, too, later spent time in various historical collections, and its body has been restored but the interior remains original. The pre-sale estimate is $200,000 to $300,000. History buffs who miss out on either of the cars might raise their paddles for some of the other items offered. There's a full-scale facsimile of the Oval Office, a partial fuselage of a Boeing 707 retrofitted as a replica of the Kennedy-era Air Force One, as well as numerous smaller items. The auction takes place on October 14.

MyFord Touch getting buttons and knobs back to counter criticisms

Ford deserves credit for being a front-runner in offering advanced infotainment technology with its Sync and MyFord Touch systems, but continued consumer complaints over its confusing touchscreen interface and capacitive controls has made the automaker relent. The Wall Street Journal reports that physical buttons and knobs for controlling tuning and volume will be coming back to Ford vehicles equipped with the controversial infotainment system.
The 2013 F-150 with MyFord Touch gives us a glimpse of what the new layout with buttons and knobs might look like, as Ford says a similar balance of touch screen capability and buttons/knobs are what's being planned for future models. And, while capacitive controls have no fans in the halls of Autoblog, many of Ford's models with MyFord Touch do have a large physical knob for adjusting volume with integrated buttons for tuning and advancing tracks, though most of those are models with the optional upgraded Sony Audio system. Lincoln models with MyLincoln Touch, however, feature only capacitive controls for all stereo and climate functions.
Despite receiving enough complaints to throw buttons and knobs back into the mix (a move that reminds us of BMW's iDrive trajectory, among others), Ford reports that Sync and MyFord Touch have still been sold on 79 percent of its 2013 model year vehicles, a number it claims is double the rate that Honda and Toyota are getting for their infotainment systems. Ford also states that owners who do opt for the duo of technologies are more satisfied with overall vehicle quality than those who don't have it.

With gaps in product portfolio, Lincoln embraces experiences

In one sense, Lincoln is on a roll. It rides out the year having unveiled three substantially refreshed SUVs — the new full-size Navigator, the MKC crossover and the Nautilus, the new name for its top-selling MKX that Lincoln revealed in Los Angeles. The company is on pace to sell 50,000 vehicles this year in China, a four-fold jump after just three years in that market, and its sales growth in the U.S. outpaces its competition in the luxury segment. And analysts applauded the brand for moving away from its confusing alphanumeric naming system as a way to differentiate itself. But Lincoln remains far behind its competitors, with a market share that lags the likes of Lexus, Audi, BMW, Mercedes-Benz and even Cadillac. Its product portfolio is more limited too, heavy on hot-selling SUVs, but with only two cars — far fewer than the German luxury brands — and no marquee sports cars. Instead, Lincoln made it clear in Los Angeles that it's leaning heavily on creating distinctive experiences for its customers — its strategy focuses on being "warm, human and effortless" — as a way to stand out from the field. One way it's trying to do that is through its Black Label program, which offers premium interior trim options like unique leather stitching patterns, Alcantara headliners and laser-etched aluminum accents, and combines all that with a suite of services. Black Label members get an enhanced premium maintenance plan that includes wear and tear, anytime car washes and annual detailing, a dedicated concierge and the ability to be custom-fitted for a vehicle at their home. It also comes with a Culinary Collection, a curated list of more than 50 participating restaurants across the country that offer exclusive reservation assistance, visits from the noted chefs and other perks. Lincoln is introducing a new "Gala" Black Label theme on its new Nautilus, which it says is inspired by a night at a fashion gala. It's an interior decked out in what it calls Carmine Red, reflecting a popular color in fashion, with perforated seat stitching that form interlocking Ls. It joins the Thoroughbred and Chalet Black Label themes for the new Nautilus, which goes on sale next spring. Other Black Label themes including the Navigator's Yacht Club theme, with a Chroma Blue exterior paint color, upgraded leather seats and whitewashed teak wood in the center console, and Center Stage, with jet black Venetian leather with red accents, available on the MKC.