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Junkyard Gem: 1979 Lincoln Versailles

Sometimes a car manufacturer creates a chassis design that continues to make money for decade after decade, and that's just the jackpot that the Ford Motor Company hit when it built the 1960 Ford Falcon. While that car itself stayed in production in Argentina all the way through 1991, the real payoff for Dearborn came with the many vehicles that ended up being built on modified versions of that platform. There was the original Mustang, of course (and its Mercury Cougar sibling), but also the Ford Maverick/Mercury Comet and its successors, the Ford Granada, Mercury Monarch and Lincoln Versailles. That last car is one of the rarest of all the 1960 Falcon descendants, and I've managed to find a nice example in a boneyard in Sparks, Nevada. The Lincoln Versailles wasn't the first Ford product to be named after Louis XIV's pad in France. That honor went to the mid-1950s Ford Vedette Versailles, a flathead V8-powered sibling to the Simca Vedette and Chambord. The Lincoln Versailles was built from the 1977 through 1980 model years. The idea was that it would compete with the very successful Cadillac Seville, a Chevy Nova-based luxury sedan that debuted for the 1976 model year. These cars were not big sellers, with just over 50,000 produced during their four model years. This one is the first junkyard example I've seen for at least 20 years. The Versailles came with a sturdy 9-inch rear axle assembly and was equipped with disc brakes all the way around. Since it bolts straight into a 1964-1973 Mustang (and many other related Fords), a Versailles rear is always the first thing purchased when one of these cars hits the junkyard. This one probably got yanked by the very first junkyard customer who recognized what it was. The interior is still very, very nice. The front seats appear to be the "Flight Bench" split-bucket type, done up in turqouise "Champagne Dorchester" cloth. You wouldn't see an interior this luxurious in a Granada! And I would know, since I took my first driver's test in my family's 1979 Granada. A factory AM/FM/8-track radio came as standard equipment in this car. For an extra $321 ($1,395 in 2022 dollars), you could have a factory CB radio as well. The aftermarket also provided trunk-mount CBs. A Cartier-badged mechanical-digital clock was also standard equipment. This is essentially the same clock that went into much cheaper Fords of the decade. This content is hosted by a third party. To view it, please update your privacy preferences.

Lincoln MKX Concept goes for the gold in Beijing

We've now seen the Lincoln MKX Concept in the metal, and we've shot it with the lenses of our own DSLR cameras. And we have to say, our opinion of the concept's design language has improved over our initial reaction. Yes, it's clear that this MKX shares its underpinnings with those of the Ford Edge Concept that we saw in LA, but the changes made by Lincoln stylists are a welcome departure from the angular lines of its corporate cousin from The Blue Oval.
We like the subtlety of the MKX Concept's front fascia, and the lighting elements both front and rear lend a luxurious quality to the crossover's typical two-box proportions. When combined with the smaller MKC that was shown in production form late last year, it's clear to see that Lincoln has a specific design direction that at least seems visually capable of setting it apart from the Ford models with which the brand shares its platforms. Here's hoping there are some Lincoln-specific upgrades underhood...
Have a look at our image gallery of live photos from Beijing above, reread the press release below, and feel free to let us know what you think.

Lincoln 'not true luxury' yet, says Ford design chief

Lincoln is "not true luxury," according to Ford's design boss, J Mays. His statements come from a story in The Detroit News that saw candid language on the issues facing Ford's troubled premium brand. Notably, there's a need for a strong character, with Mays saying, "Every brand needs to have a DNA and a unique selling point and things in the vehicle that make you think, 'That's that particular brand.'"
With a range of rebadged Fords, it's not hard to see why that DNA is missing. Mays hinted that a full recovery for Lincoln will be a ten-year process, that's been kicked off with the MKZ sedan. While that car is still largely a Ford Fusion under its extremely pretty wrapper, it's the first Lincoln in some time to inject its own unique take both through the exterior styling and through interior features, such as the vertical, pushbutton gear selection.
Some analysts weren't so certain about Mays' 10-year estimate. Jim Hall of 2953 Analytics thinks it'll be more like 30 years before Lincoln can show a true return to form. The issue, as Hall explains it, is that, "luxury has a degree of exclusivity," that Lincoln just doesn't have. Michelle Krebs from Edmunds adds, "it's definitely a wanna-be luxury brand," comparing the troubled American brand with Infiniti and Acura, two other brands that have struggled to find their place in the luxury market.