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While technically never a Lincoln and manufactured by a separate new division, Continental, the Mark II was sold and maintained through Lincoln dealerships, featured a Lincoln drivetrain, and sported a Continental-emulating spare tire hump in the trunk lid, affectionately called a "Continental kit" for all the optional add-ons during the 50's. The outside mounted spare was 1st used on the 39-48 Lincoln Continentals. On its hood and trunk were four-pointed stars, soon adopted by Lincoln as its own emblem. Handbuilt and resultantly expensive at around USD10,000 on launch, the quickly redesigned 1958 Mark III[8] was cheaper at $6,000, mostly because it recycled Lincoln parts and technology. The result was that the two products were difficult to differentiate within the customer's mind, and resulted in the Continental marque's being reabsorbed by Lincoln.[9] Confusion of the model as a Lincoln has reigned ever since. Today, approximately half of the original 3,000 cars still exist in varying states of repair. An active owners' club exists,[10] and thanks to the use of standard Lincoln mechanical components, most parts required to keep them going are available. Prices range between $8,000 for a running example in poor repair to $70,000 in concours condition. From today's vantage point, it can be argued that the Continental Mark II was successful at being what it was intended to be: an American Rolls-Royce or Bentley, and a re-creation of the grand cars of the thirties. Unfortunately, it was not profitable to manufacture, even at its five-figure 1950s sales price.

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Ford to update Sync, MyFord Touch software... again

Wed, 07 Aug 2013

Ford hasn't had the best luck with its MyFord Touch and Sync systems, as the finicky infotainment system has been subject to a critical whooping while customer issues have helped sink Ford's IQS scores. The automaker has made a concerted effort, though, to try and fix MyFord Touch. And while the results have been mixed, The Blue Oval is hoping its latest free update, set to go live next week, will make things better.
According to a report from The Detroit News, the new system promises streamlined voice commands with fewer levels between opening query and actual result. Ford is also addressing where certain options are selected on the touchscreen. Rather than working one of the four quadrants on the homescreen, users will be able to select anywhere within the quadrant to make adjustments.
While it might only be a band-aid for MFT's problems, the fact that Ford is still trying to improve it is a promising sign. It's going to take more than just this update to address the system's ills, though.

Monochromatic Package spreads to Lincoln's Corsair, Nautilus, and Aviator

Fri, Jul 10 2020

Lincoln is catering to buyers seeking a mostly chrome-free SUV by making the optional Monochromatic Package available on the Corsair, the Nautilus, and the Aviator. It was inaugurated by the Navigator in 2019. Inspired by current trends in fashion and interior design, the Monochromatic Package bundles a darker grille, tinted emblems, body-colored mirrors, and darkened trim pieces all around. It also includes black 20- or 22-inch alloy wheels, depending on the model. Lincoln made no mention of modifications in the cabin. 2021 Corsair and 2021 Aviator buyers who tick the Monochromatic Package box will be asked to choose from three colors named Pristine White, Infinite Black, and Asher Gray, respectively. The Monochromatic-equipped 2020 Nautilus will exclusively be offered in Infinite Black, while the 2020 Navigator carries on with Pristine White, Ceramic Pearl, and Infinite Black as its color options when buyers add the package. Lincoln hopes expanding the Monochromatic Package's availability will allow its SUVs to keep building momentum, but pricing information hasn't been announced yet. For context, the chrome-free look costs $3,495 on the 2020 Navigator, and it's exclusively offered on the mid-range Reserve model priced at $83,665. Like parent company Ford, Lincoln is increasingly reliant on its crossovers and SUVs. It confirmed its last two sedans, the MKZ and the Continental, will retire without a replacement in sight after the 2020 model year.

Lincoln announces its first EV will be built on Rivian platform

Wed, Jan 29 2020

Confirming months of reports, Lincoln announced that its first fully electric vehicle will be based on the Rivian electric platform. That platform will underpin the Rivian R1T pickup truck and R1S SUV. Lincoln didn't specify whether this EV will be a car, truck or SUV, but all signs point to an SUV. The company highlighted its revamp of crossover and SUV models and how they've helped increase the brand's sales. Rivian's CEO R.J. Scaringe also said previously that it would build an SUV for Lincoln. In that same report, Scaringe noted that the Lincoln electric SUV would launch sometime in 2022, and it would be built at the factory in Illinois where it will also build the R1T and R1S. The R1T and R1S are expected to go into production at the end of 2020. Based on what we know about the Rivians, it could have a range from 230 to 400 miles and output as high as 800 horsepower from a quartet of motors. The production of the Lincoln electric SUV on the Rivian platform in the Rivian factory may also be a factor in Rivian lowering the prices of its vehicles. The base R1T was initially priced around $70,000 and the base R1S at around $72,000. But with the addition of the third Lincoln variant, now has more vehicles to recoup development costs. Related Video:

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