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2019 Lincoln Nautilus replaces MKX crossover as new naming system takes hold

Goodbye, Lincoln MKX, hello Nautilus. And while you're at it, you can start saying goodbye to Lincoln's arcane alphanumeric nomenclature altogether. Lincoln unveiled the 2019 Nautilus midsize crossover in Los Angeles, taking the wraps (literally) off a ceramic gray version that had been hoisted to the rooftop penthouse of the Dream Hollywood hotel via crane ahead of its formal introduction Wednesday at the L.A. Auto Show. Latin for "sailor," the Nautilus joins the Continental and Navigator to establish a travel theme in the luxury brand's lineup. Robert Parker, global director of marketing, sales and service for Lincoln, said the significant changes made to the midsize SUV made this the right time to switch to a more traditional model name. "We'll do it with other products in the future, we're gonna do it one at a time," he said, without committing to a timetable. The company said nothing about renaming the recently refreshed 2019 MKC compact crossover, for example, nor the MKZ midsize sedan. Parker said the letter-based nomenclature was particularly challenging for customers in China, which has emerged as a key market in Lincoln's third year selling vehicles there. "There's an old adage that the name doesn't make the car, the car makes the name. So there's a degree of that that's played into this," Parker said. "This kind of connection that consumers have, especially with American brands and names, we felt like, is something that Lincoln could own, it's something we've owned in the past, and bringing those two back together, it does make it a bit more effortless for customers." The Nautilus gets its siblings' new signature grille and sidebody badging, welcome lighting from the undercarriage and cabin, and a choice of five new wheel options (out of six total) and three premium Black Label interior trim themes and other perks. It boasts an all-new front end, with everything redesigned from the A-pillar forward, plus a suite of driver-assist technologies like a lane-centering feature that pairs with adaptive cruise control; evasive steering assistance, which uses radar and cameras to lower the risk of rear-end collisions and can help the driver steer around the vehicle if needed; pre-collision assist with pedestrian detection; and active park assist. Inside, there's dark-stained wood trim on the console and minimal controls, with Lincoln opting to keep the cabin spacious, quiet and uncluttered. The rear seats offer best-in-class head and legroom.

2019 Lincoln Nautilus commercials bring back Matthew McConaughey, plus pool

It's that time of year again, folks, time for another kind of strange, awkward Matthew McConaughey Lincoln commercial. And, yes, checking back when each ad comes out, it's usually in Decemeber or near the end of the year that these ads are released. This latest ad has the actor hanging out with a group of friends having a generic conversation about something over dinner. They all then head inside, and McConaughey breaks away from the group to walk to a pool table, and he promptly makes a trick shot on the pool table while a woman says "I've never seen that before." This leads to clips of McConaughey getting into a 2019 Lincoln Nautilus and driving it on beautiful backroads. And before he starts driving, there's a shot of the instrument cluster with a bunch of driver aid options displayed. The woman's words come in again, and he follows it up with his own words, "I have." This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Basically, the idea is that the trick shot of the cue ball threading between other billiard balls is like how the Lincoln driver aids help keep the Nautilus under control. Except it's a vague, awkward way of doing it, which is also par (above par?) for the course of McConaughey Lincoln ads. A much better ad accompanies the actor's version. This one features a real trick pool player making some clever shots to illustrate the individual features available on the luxury crossover. They're legitimately nifty shots, and the features are clearly explained. Maybe all of Lincoln's ads should have this pool player. Related Video:

2015 Lincoln Navigator ready to roll for $62,475*

Fancy picking up a refreshed Lincoln Navigator? Well, prepare to shell out at least $62,475. That's a whopping increase of $6,310 for the now-EcoBoost-equipped SUV.
That's just for the two-wheel-drive Select model, though. Want to drive all four wheels? Better have an extra $3,575 laying around. Snagging the top-of-the-line Reserve model, meanwhile, demands a premium of $7,500.
For those extra bills, you'll net Lincoln Drive Control, complete with continuously controlled dampers, power running boards, Ziricote wood interior trim, upgraded leather, 22-inch wheels, a "unique" interior headliner and, of course, a "Reserve" badge.