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Ford's Jim Farley hints at Lincoln sales rebound

If you're a fan of Lincoln, get ready for "a really great story" come May 1. That's how Ford marketing boss Jim Farley, in a call with analysts, characterized the coming April sales report for the MKZ. At the moment, there are probably few things that the executive VP could want more than a happy ending for the ballyhooed sedan that has made people cry boo-hoo for the past six months.
The massive glass roof of the MKZ is trying to support a burden that would make Atlas tap out, and it hasn't shattered, but it has shown a few cracks. The car we called "a big step in the right direction," the embodiment of the reinvention of the brand and a test of Lincoln's commitment to a new rear-wheel drive offering was given an $8-million dollar Super Bowl ad spend earlier this year, then quality control issues during its assembly scuttled deliveries. Lincoln got over that and kept up the ad blitz, now it just wants the good work to take hold.
If Farley's not leading us on, April could be the month. He said the results (so far) show "the product is being very well-received," inventory is finally where it should be and the MKZ Hybrid is doing better than expected. It bears noting that Lincoln is offering some aggressive incentive programs at the moment, including 0.9-percent APR and $1,000 off for conquest buyers stepping out of competitors' vehicles.

2015 Lincoln Navigator gets lots of updates, still not all-new [w/video]

If there's one brand that could really use some fresh, all-new product, it's Lincoln. The MKC crossover is on the way and looks promising, but the just-revealed 2015 model year update of its fullsize Navigator would appear to stop somewhere short of being "all-new." This, despite replacing a product that's been on the market since 2007. Oh sure, there's a brash new face, complete with the company's love or hate split-wing grille, and the revised rear-end treatment does look better to our eyes (if overly familiar). But in the era of the bold new all-aluminum Ford F-150, the Navigator is still based on the outgoing model's all-steel bones, so it's more of an extensive mid-cycle refresh than a completely new piece.
Unlike the F-150, there's no aluminum suit on this black-tie bruiser
That's a shame, really, because the class the Navigator is playing in features a host of really modern, stylish, luxurious crossovers and sport utilities like the Cadillac Escalade, Land Rover Range Rover, Mercedes-Benz GL-Class and more. Unlike the F-150, there's no aluminum suit on this black-tie bruiser, but that's not to say it isn't bringing some new tech to the table in 2015. Under the hood, for example, is Ford's well-received 3.5-liter, twin-turbocharged EcoBoost V6, putting out "at least" 370 horsepower and 430 pound-feet of torque. That's a solid engine, and should be a whole lot more spunky and efficient than the archaic 5.4-liter Triton V8 currently being employed in the outgoing model.

Aye Captain! Hennessey's 2018 Lincoln Navigator has 600 HP

Texas tuner John Hennessey wants to steer the 2018 Lincoln Navigator into some serious performance SUV waters, presently dominated by the Mercedes-Benz G-Class and Range Rover SVR. Upping the power of Lincoln's range-topping sport-utility, from 450 horsepower to an even 600 hp, is enough to hustle the Navigator from 0-60 mph in 4.8 seconds and run the quarter mile in 12.9 seconds at 107 mph. In terms of the 0-60 sprint, this performance upgrade nets you about 0.7 seconds versus the stock model. Good to know, in case you're hot to run a Navigator at your local drag-strip. "The 2018 Navigator is a world-class luxury SUV and we wanted to take its already impressive power and performance to the next level," said president and company founder, John Hennessey. So, what exactly has been done under the hood? The key to the performance improvements is better breathing, courtesy of a HPE600 twin-turbo engine upgrade. Using the Navigator's twin-turbo 3.5-liter V6 as its base, Hennessey adds a new engine management computer, a stainless steel exhaust system, high-flow air induction, and a large front-mounted intercooler with blow-off valve. Hennessey's six-wheel VelociRaptor, which uses the same base engine, produces 602 hp and 622 lb-ft of torque. Optional extras include 22-inch forged alloy wheels, a lowering kit, and Brembo brakes at the front and rear. Those brakes might not be a bad idea, especially considering this 600-hp motor is attached to approximately three tons of SUV that will, eventually, need to be stopped. This performance package rings in at $19,950 (including installation) and comes with a 3-year/36,000-mile warranty from Hennessey. Only 200 examples will be built for the 2018 model year. While not quite as crazy as the VelociRaptor, this Lincoln is also only about one-third the price of that monster truck. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Aftermarket Lincoln SUV Luxury Performance Hennessey lincoln navigator