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2020 Lincoln Navigator cut to three trims, starts at $77,120

Lincoln has reworked the Navigator lineup for 2020, a brand spokesperson telling Cars Direct it wants to make ordering the luxury SUV "even more effortless for clients." That means shedding one of the four current trims, the Select, and rearranging pricing for the three remaining variants. The entry-level Navigator Standard starts at $75,825 before the $1,295 destination charge, the total coming to $77,120. The figure represents a $2,620 increase over the 2019 model year, but as we reported earlier, Lincoln added a number of new features for 2020. Convenience items such as power running boards, heated and cooled front seats, wireless phone charging, and Lincoln's Phone as Key system are standard throughout the range. Every 2020 Navigator will also get the driver safety suite CoPilot360. That technology isn't available on the 2019 Navigator Standard, and requires the $2,640 Technology Package on the Select trim, which is already $4,000 more expensive than the base trim. With the Select gone, the next trim up is Reserve. Lincoln says 90 percent of customers choose the Reserve or Black Label trims, and any buyers planning on the former will think 2020 a good year. The Reserve could only be had as a 4x4 in 2019, but adds a 4x2 powertrain for 2020 and lowers its price. It will start at $82,660 in two-wheel-drive guise, making it $3,830 less than the 2019 model with all-wheel drive. The Reserve 4x4 will cost $85,330, for a discount of $1,170 compared to 2019. The 2020 Navigator Reserve will also add the option of a Monochrome Package, which eliminates chrome on trim like the grille and side vents, making them body color instead. It also paints the mirror caps in the body color and swaps out for 22-inch, 12-spoke black painted wheels. We don't know pricing on that yet, but the package will only be available in Pristine White, Ceramic Pearl (gray), or Infinite Black.   The extended Reserve L in 4x2 form starts at $85,860. Cars Direct didn't break out a price for the Reserve L 4x4, but assuming the $3,200 price difference between the 4x2 models holds, the price would be $88,530. That's the same $1,170 discount as on the non-L Reserve trims.    The top-shelf Black Label sticks to a 4x4-only formula, and goes up by just $375 for both regular and L versions. The regular 2020 Black Label trim will cost $98,065, the Black Label L will cost $101,265.

Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...

Watch 14 hot rides take over concept car lawn at Pebble Beach

The Pebble Beach Concours d'Elegance is an annual celebration of the beautiful, old cars that grace Monterey Car Week. But Monterey – and Pebble – features lots of newer metal, too, and that includes the concept lawn at Pebble Beach. Now, "concept lawn" isn't a totally accurate name anymore, and you'll see why in the list below. This year especially, plenty of production cars can be found in the area once reserved for the conceptual. Still, we're happy to see them. Here's what's featured this year: Alfa Romeo 4C Spider Audi R8 BAC Mono Bentley EXP 10 Speed 6 BMW 3.0 CSL Hommage R Buick Avenir Galpin-Fisker Rocket Speedster Hyundai HCD-16 Vision G Coupe Icona Volcano Infiniti Q60 Lamborghini Asterion LPI 910-4 Maserati Ghibli McLaren 570S Rolls-Royce Wraith By our count, that's seven concepts out of fourteen cars. But it still makes for one hot group of metal. Check 'em out in the gallery above. Related Video: Related Gallery 2015 Pebble Beach Concept Car Lawn View 38 Photos Image Credit: Copyright 2015 Drew Phillips / AOL Design/Style Alfa Romeo Audi Bentley Buick Infiniti Lamborghini Lincoln McLaren Porsche Concept Cars Videos Original Video Pebble Beach