2011 Lincoln Mkz Base on 2040-cars

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MKC Concept is the real fresh start for Lincoln [w/poll]

We were admittedly bullish about the Lincoln MKC Concept when we introduced it to you yesterday, as we were taken aback by how cohesive the C-platform crossover is in the metal. As it turns out, so were you, dear reader. With hundreds of comments booked on our original Deep Dive story, the overwhelming temperature of the Autoblog Commenteriat is one of surprise and delight - quite an accomplishment for a marque that many had written off for dead. The reception here under the bright lights of the Detroit Auto Show appears to be no less positive, but we thought you might want a second, closer look afforded by these live photos.
Lincoln remains mum on production MKC drivetrain specifics (we're thinking it will start with the 2.0-liter EcoBoost four-cylinder out of its similarly sized Ford Escape relative, or maybe the midlevel 1.6-liter), but we shouldn't have to wait too long. The showcar is expected to closely mirror the production model (due as early as later this year), so much so that Ford global marketing boss Jim Farley explicitly told the press conference masses, "When you see the MKC, do not think concept." That's good news, as the MKC is pivotal to Lincoln's effort to rebuild awareness and consideration on the back of its MKZ sedan, a model just now going on sale. In fact, with the small crossover segment exploding, the MKC could very well turn out to be more important to the brand than the MKZ.
After seeing these new photos, are you more or less enamored with Lincoln's new concept? Leave a comment after voting in our poll below.

Woman keying luxury car caught on tape

Toronto police are on the hunt for a disguised woman who was caught on camera Sunday keying a car. The woman sported a red bandana over her face and baseball cap as she ran up to the Lincoln MKS in a driveway, the Toronto Star reported. She then went to town with a sharp object, gleefully scratching the car's paint job. She runs off after nearly a minute of enthusiastic damage. Police believe the victim and the vandal know each other, since the Lincoln is the only car in the neighborhood she hit. This is also the third time this particular car has been damaged. They suspect this woman is responsible for the previous incidents. Toronto police told the Star that it will likely cost Lincoln owner thousands to have his car repaired. Security cameras are great for catching vandals in the act, though the videos are difficult for any car enthusiast to watch. Take for instance this video from London in April of a man scratching an Aston Martin while pushing a baby stroller. News Source: The Toronto Star Lincoln Videos vandalism scratch

2018 Lincoln Navigator ad has more weird Matthew McConaughey

Now that new 2018 Lincoln Navigators are on their way to dealers, it's once again time for Matthew McConaughey to be weird behind the wheel in a new commercial. Things start out normally enough with the actor sitting in the SUV at a railroad crossing. But don't worry, it gets strange soon enough because for the rest of the commercial, McConaughey just drums on the Lincoln's steering wheel, a bit like in that disconcerting lunch scene in The Wolf of Wall Street. And the whole time, the actor doesn't say a word. He just drums along to the train and the crossing bells. Then he drives away. And that's it. It's just McConaughey drumming. The ad actually doesn't even show much of the Navigator, and obviously there isn't a word said about it. The most you might be able to learn about the Navigator from this commercial is that it's an SUV, it has an interior that has chrome and leather, and it has those "piano key" buttons for the shifter. We get that the first McConaughey commercials went viral and were frequently parodied for how bizarre they were, and the last Continental ad was also pretty off-the-wall. That was all good for getting attention from younger buyers, but we wonder if these ads are losing their punch and effectiveness. And if they have, then this ad doesn't do anything else to give buyers a sense of what the Navigator is. That's a shame, because the newest Navigator has a lot going for it. Instead, we get McConaughey drumming. Enjoy. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Celebrities Marketing/Advertising Lincoln SUV Luxury Videos lincoln navigator