2014 Lincoln Mks Base on 2040-cars

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Never mind the naysayers; Lincoln is worth saving

In the case of Henry Leland, naming his new car brand after the first President he cast a vote for in 1864 seemed a jolly good idea, on paper.
You should always be careful about the name you choose to give your new baby. The power of association can work in many ways, not always positive.

We test Lincoln's 20-speaker Revel Ultima stereo with a rock star

If there's two things Detroiters know, it's music and cars. So when Lincoln approached us with big claims about their latest stereo system, the Revel Ultima System, we sought out a veteran of the Motor City music scene to test it out. First unveiled at the 2015 Detroit International Auto Show in the Lincoln MKX, Revel is bringing its bumping bass to the 2017 Lincoln MKZ. We had Dick Valentine, lead singer of Electric Six and favorite son of Detroit, try out the 20-speaker, 1200-watt system. If you want it on your MKZ, Revel Ultima is part of the $4,400 Luxury Package. Electric Six is perhaps most famous for its early hit, Gay Bar, and the music video filled with shirtless Abe Lincolns in the White House. Since their debut release, Fire, E6 has backed up a regular touring schedule with ten more studio albums, both a live album and live DVD, and an upcoming quasi-reality film titled Roulette Stars of Metro Detroit. We met up with Valentine on the set of the Roulette Stars to explore the depths of his sardonic wit that oozes through every E6 song. Lincoln says that Revel is the best in the biz. And we'll admit, the stats are impressive. But are 20 speakers and marketing terms like Quantum Logic Surround Technology, Clari-Fi Technology and Point Source Architecture enough to impress a Detroit legend? Valentine knows a little something about sound. As the lead singer and frontman of the Electric Six, he's spent over twenty years hearing his tunes played through speakers. While Valentine hasn't owned a car in a while, he does have opinions on jamming inside of them. We played songs from the band's latest album Bitch, Don't Let Me Die to see if Revel truly delivers on it's bold claims. Related Video: Celebrities Lincoln Ownership music audio sound system

2015 Lincoln MKC aims to rejuvenate the brand... again

Ford is slowly but surely attempting to revitalize the Lincoln brand, with the new MKZ sedan pointing the way forward for the Blue Oval's struggling luxury division. Here at the LA Auto Show, Lincoln is showing the next new product that aims to give the brand new life, the 2015 MKC crossover.
The MKC is based on the trusty Ford Escape, but this is far more than just a rebadge job. Lincoln has used completely new sheetmetal here, with the brand's familiar split-wing grille front and center, and a classy, wraparound tailgate with super slim taillamps that span the width of the hatchback. It's one of the better applications of Lincoln's new design language we've seen thus far, and the end result is a taut-looking crossover that is at the same time both modern and luxurious-looking.
Further differentiating itself from the Escape, the MKC packs an all-new 2.3-liter EcoBoost four-cylinder engine, good for 275 horsepower and 300 pound-feet of torque. (On the base end, Ford's 2.0-liter EcoBoost four-cylinder with 240 hp and 270 lb-ft is available.) The MKC also uses a new Continuously Controlled Damping adaptive suspension, and is available with both front- and all-wheel drive.