Lincoln Aviator 240000 Drives Great Great Tires And Suspension on 2040-cars

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Mulally wanted to kill Lincoln as late as last year, Fields vows to turn it around

Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.

Five cursed and haunted cars

Any kid lucky enough to grow up in Detroit is familiar with the Henry Ford Museum. It's huge, full of shiny things and a great place to take a child and let them burn off some energy. After several field trips and weekend outings however, the dusty concept vehicles and famous aircraft tend to lose their punch for youngsters. As a fifth grader, I was already gazing on the museum's many gems with glassy eyes. On yet another school trip, we made our way to John F. Kennedy's death car, a gleaming black Lincoln limo. The aging volunteer docent told our little group something I had never heard before. "You know, this car is haunted. Several employees have reported seeing a gray presence right here," he said, pointing to the back passenger side seat. I perked up. Now here was something I had never heard before. A haunted car? Sure, it happened in Goosebumps, but this was real life. It made sense, in a way. Cars can be violent, emotional places. That's certainly the case with JFK's limo, as well as the other four cars on this list. And maybe those gut-wrenching deaths can permanently doom a car. 5. Archduke Franz Ferdinand's Graf & Stift Death Limo World War I tends to be a forgotten war, despite being pretty terrible in its own right and setting the stage for the entire 20th Century. The French forces, for instance, lost more lives in the first month of WWI than the US did in the entire Civil War. Everyone who has been through a freshman world history course knows the conflict started when Archduke Franz Ferdinand and his wife were shot by a Bosnian anarchist. The crazy thing is, Ferdinand had already avoided an attempt on his life that day, and was actually on his way to the hospital to comfort those who had been injured in the crossfire. One of the would-be assassins simply walked out of a cafe and saw his intended target sitting in front of him where the open-air limo had stalled. The archduke and his wife were shot through their heads and throats. Their deaths would not be the last caused by the limo. Throughout the war and into the 1920s, the limo was owned by fifteen different people and involved in six accidents and thirteen deaths, not counting the 17 million or so killed in the war triggered by the Archduke's assassination. The first person to own the car after the Archduke was an Austrian general named Potiorek, who went insane while riding in the car through Vienna.

Lincoln MKC will be renamed the Corsair in 2021, probably

Lincoln will be renaming its MKC crossover, calling it the Corsair instead. Automotive News is reporting that the recently trademarked, yet storied Ford model name Corsair will be affixed on the 2021 model year crossover. The report says Ford has already told its U.S. dealers about the name at an Orlando meeting last month. Ford has a long history with the Corsair nameplate in the States and abroad: Most recently, it has been in use in Australia in the early 1990s, in the UK in the 1960s, and before that Ford offered an Edsel Corsair in the late 1950s. Even if an Edsel connection might not be the best possible thing for a Ford product, let alone a Lincoln, it might serve the crossover well as Ford moves to ditch the MK naming convention it's used for Lincoln for the past decade. Still, the manufacturer is said to have cautioned dealers it might opt out of using the Corsair name before production time. At the same meeting, Ford reportedly showed the next-generation Escape, the Explorer, a battery electric crossover dubbed the Mach 1, a yet-unnamed small SUV (which might be the Bronco) , and a new Lincoln Continental complete with suicide doors. The MKC will still receive a refresh for next year, retaining its letters-name for a couple of years before the bigger redesign for 2021. Currently, the MKC is the strongest-selling Lincoln product in China, and it brings in numerous new Lincoln customers there. In the U.S. it's outsold by the MKX crossover and is neck-and-neck with the MKZ sedan.