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Lexus regrets not doing 3-row CUV before RC coupe [UPDATE]

UPDATE: The source clarifies that rather than planning new small cars and crossovers, Lexus intends to rely on the ones it already has in its lineup. The text below has been revised accordingly. Automakers try to give its dealers (and by extension, their customers) the vehicles they're asking for. In Lexus' case, that's come down to a sport coupe and a three-row crossover. The Japanese luxury automaker ended up prioritizing the former with the launch of the RC coupe, but in retrospect, it feels it should have gone with the seven-seater instead. This according to Toyota's North American chief Jim Lentz in speaking to Automotive News at its provisional headquarters in Plano, TX. "In hindsight, if I was making this decision 10 years ago, seeing what I see today, the three-row [crossover] probably would have been the better play to come out first," Lentz to AN. "Strategically that's a more important vehicle to have than necessarily a lower volume, higher priced image product." Crossovers and SUVs represent big business for Lexus, whose five-seat RX (pictured above) is its biggest seller. The more compact NX is off to a solid start as well, but the brand's only three-row offerings are truck-based sport-utes like the GX and LX. Even without the three-row crossover, however, Lexus has been performing admirably. Rising sales have it trailing only BMW and Mercedes in the US market for luxury automobiles. Adding a three-row crossover to target the likes of the Audi Q7 and Mercedes GL will evidently be the next top priority for Lexus, but it's not the only plan the luxury brand has for the near future. Lentz indicated that the company plans to rely on its lineup of near-luxury and entry-level luxury sedans and crossovers moving forward, but isn't interested in going after the Mercedes CLA and Audi A3. "Luxury cars cost a certain dollar amount for a reason," said Lentz. "I don't want to cheapen my cars just to offer a lease that's $20 a month less."

Lexus' hoverboard 'is like floating on a cushion of air'

The Lexus hoverboard is real, folks. It's not computer-generated imagery you're looking at, and it's not smoke and mirrors. In fact, what looks a lot like smoke emanating from below the Japanese luxury brand's hoverboard is actually caused by the liquid nitrogen required to keep the 'board's insides cool. How cool, you ask? Put it this way: liquid nitrogen freezes at -346 degrees Fahrenheit. Ice cold, baby. If there is a bit of tricky deception in the video you see above, it's that the superconductors Lexus is using in its hoverboard will only cause the machine to lift off surfaces that are magnetic. In other words, a skatepark full of concrete won't work. For that matter, in true Back To The Future style, neither would water... even if you've got power. Does any of that techno mumbo-jumbo even matter, though? What we have here is a real-life hoverboard that doesn't look like a poorly conceived high-school science project (no offense to Hendo, featured in the video below). The Lexus hoverboard is beautiful, with bamboo decking, a carbon fiber base and, let's be honest, that awesome special-effects-style smoke. Ross McGouran, a professional skateboarder, seems to agree with our assessment of the merits of the Lexus hoverboard. In a new video from the automaker that you can watch above, McGouran compares the hoverboard to regular skateboards and says riding Lexus' invention is like floating on a cushion of air. Which sounds equal parts difficult and amazing. We look forward to more from McGouran and Lexus. Related Video: Related Gallery Lexus Hoverboard View 9 Photos News Source: Lexus via YouTube Design/Style Toys/Games Lexus Technology Gadgets Future Vehicles Special and Limited Editions Videos

Dubai Police conscript 467-hp Lexus RC F into high-performance stable

The Dubai Police Department has added yet another... um, let's call it unconventional, cop car to its ranks. But rather than an ultra-exotic, mid-engined masterpiece, it's the V8-powered Lexus RC F. Finished in the white-and-green color scheme typical of Dubai's fuzz, the RC F was purchased alongside another Toyota product, a utilitarian Toyota Land Cruiser. While the off-road-ready SUV's purpose seems clear, enforcing the emirate's laws in the areas outside the city, the 467-horsepower Lexus will likely follow in the lead of Dubai's other high-performance offerings, appearing more for publicity and public relations than actual law enforcement. Check out a couple shots of the new cop car up top.