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J.D. Power: Mini, Lexus again offer most satisfying sales experience

JD Power has released its annual Sales Satisfaction Index Study, and once again Mini and Lexus have taken top honors. Overall, buyers are more satisfied with the auto-buying sales experience than they were last year, with those surveyed reporting an average score of 664 points on a 1,000-point scale. That's up from 648 in 2011. Dealer satisfaction also increased by five points over last year as well.
All told, Lexus brought home an index score of 737, which was high enough to put it atop the luxury brands for the second year in a row. JD Power says Infiniti came in second in that category with a score of 728 and Cadillac rounded out the podium with it's rating of 725. Speaking of Infiniti, that brand saw the single largest jump in sales satisfaction of any brand on the survey, popping up 52 index points over 2011.
Among mass-market brands, Mini ranked highest with a score of 712, followed closely by Buick with 706 and GMC farther down the line with 683. You can check out the full press release below for more information.

This is Lexus' trick 3D ad in Sports Illustrated's swimsuit issue

Having driven its RC F into the party at the Sports Illustrated swimsuit issue, Lexus is making the most of the exposure. We recently saw the blue coupe showing off its L-Finesse curves with a curvaceous Lisalla Montenegro. And a new video shows how the magazine ad will also work without a bikinied sidekick, showing off the Lexus' own body and sounds in a 3D app for iOS and Android.
After downloading the app and the 3D image for your tablet or phone, the 450-horsepower RC F will be yours to play with - or, as Lexus suggests, yours to "create the 3D experience in your own hands." You didn't have any other plans for your hands while checking out the new issue, did you? The video below will show you how it's done.

Lexus RC configurator comes alive, priced from $42,790*

Fancy yourself an example of Lexus' take on the BMW 4 Series and Audi A5? Well, now you can customize your very own RC on Lexus' consumer website. With prices starting at $42,790 for a rear-drive model while an all-wheel-drive RC kicks off at $45,025. Neither price includes Lexus' *$925 destination charge.
With a wild (by Lexus' standards) color palette and the option of regular and F Sport trims, there's a fair amount to play with in this configurator. That said, it follows the brand's typical strategy of offering colors and upholsteries along with a wide range of pre-determined options packages.
For those waiting on the configurator for the RC F, it looks like you'll have to wait a big longer, as Lexus hasn't launched a builder for its high-performance, 467-horsepower, $63,325 coupe. Stay tuned for that one.