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Lexus IS, new and old, and LFA to make splash at SEMA

Lexus has announced its Specialty Equipment Market Association (SEMA) show cars: a group of eight Lexus IS sedans spanning all three generations, and a 2012 LFA supercar. One of the show cars, a custom 2014 Lexus IS 350 F Sport, is a creation penned by IS fan Rob Evans, the winner of a contest to design a Lexus SEMA show car.
The standouts in the group of Lexus IS show cars, in no particular order, are a 700-horsepower 2014 Lexus IS 340 (it has a heavily modified Toyota Supra inline six swapped in, which is stroked out to 3.4 liters, hence the nomenclature change) by Philip Case and a supercharged 2004 Lexus IS 300 by Maricar Cortez. Both cars prove that oldies can be goodies - the venerable Supra 2JZTE engine, which ceased production over a decade ago, lives on in a 2014 platform, and the 2004 IS 300 gets a supercharger and remains relevant through the use of electronics, such as a back-up radar sensor, upgraded headlights and more.
Of course, the LFA by Guy S. De Alwis will be a stand out on its own, but unfortunately Lexus only provided us with a couple pictures that don't do it justice. We'll have to take a closer look at it on the show floor. Same goes for the IS penned by contest-winner Rob Evans, of which only a rendering was provided.

Next-gen Lexus RC will be a race car first

There has been one generation of the Lexus RC, the Japanese luxury maker's sports coupe meant to mix it with offerings like the Audi A5, BMW 4 Series, and Mercedes C-Class. Instead of doing that, it has hung back in the enthusiast consciousness with the Infiniti Q60, a car you remember — and remember is actually pretty good — when someone else brings it up. At least one exec at Toyota wants to change that for the next-gen RC, assuming we get one. David Wilson, president of Toyota Racing Development (TRD), spoke to Car and Driver at the recent 24 Hours of Daytona. C/D said Wilson "hinted" the coming RC will look at the Toyota Gazoo Racing GT3 concept revealed as last month's Tokyo Auto Salon for inspiration, the target being to create a better performing race car for global GT3 competitions, which will breed a better performing road car. "ItÂ’s fairly safe to connect the dots and suggest that [the GR GT3 concept] could be a precursor to the next global GT3 car for Lexus," he said.  As we wrote about the GR GT3 concept, Toyota believes it can provide more enjoyment for customers by commercializing race cars than by making customer cars racy. So instead of turning the next Lexus RC into a not exactly ripping IMSA and GT3 competitor, as it did with this one, the GT3 Concept could lead development of one or more Toyota Group race cars that, as required by GT3 homologation rules, become one or more road cars. Speaking to Motor1, Wilson and Lexus GM Andrew Gilleland affirmed the coming RC will be a racer first, Wilson saying, "Our Lexus RC F is a dynamite sports car, but I'll be candid and say that itÂ’s not a GT3 car. The current gen that weÂ’re racing right now was an afterthought to make it a GT3 car." That process gets reversed for the next coming, the president confiding to, "Before you put your first line on paper, you decide youÂ’re going to race that car and that shapes the design parameters, the performance parameters of that production car." Gazoo Racing said there'd be a prototype of the GT3 concept on track by the end of this year. We might learn then how Toyota and Lexus plan to push the sporty angle for track and road. As for when a new RC race or road car might debut, the TRD honcho would only say, "hopefully in a couple of years." Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Future Lexus products to feature heavier focus on performance and handling

There’s a sea change of performance occurring over at Lexus these days. At least, thatÂ’s what the Japanese luxury automaker claims. Lexus has made plenty of excellent performance cars in its past, but the brand has never been known for performance. Instead, Lexus has produced some of the most comfortable, reliable and serene automobiles to ever come out of Japan, and it's found success in doing so. The brand has a clear identity, but itÂ’s looking to massage that identity. “Moving forward, the efforts of the CE (chief engineer) will be focused on elevating the vehicles to a new standard of performance and handling as developed by Lexus International President Koji Sato and Chief Branding Officer Akio Toyoda,” Lexus said in a statement. “The ultimate goal is to deliver a new generation of Lexus vehicles that is more balanced, refined in control, and confident than ever before.” A new “standard of performance and handling” has definitely raised our eyebrows, and weÂ’re curious to know what that looks and feels like. Toyota has already shown clear signs of upping its performance gains with the GR brand and additional TRD models. ItÂ’s only the beginning, and it looks like Lexus is going to follow the parent brand into this performance space. The construction of a new testing facility in Japan was instrumental in this fight for more performance, according to Lexus. We wrote about the mini Nurburgring replica before. ItÂ’s called Shimoyama, and Lexus will be developing its vehicles at this facility for the foreseeable future. “More than merely a new test facility, this asphalt track signals a change in LexusÂ’ product development course and speaks to the brandÂ’s commitment to its human-centered nature,” Lexus says. What does that entail for the cars? Lexus has an answer there, too: “Linear steering, brake responses, and optimized handling with exceptional ride quality is the result of heightened focus on tuning of the chassis and its interactions with the control surfaces through diligent evaluation at a test facility unlike any other.” 2021 Lexus IS View 25 Photos The new 2021 IS is meant to be the first of many vehicles that exemplify LexusÂ’ new performance philosophy. This “cultural shift” is meant to build on what Lexus has already done with F-branded cars, in addition to the wonderful LC.