2011 Lexus Is250f Sport Navigation Xenon Headlights on 2040-cars

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Lexus RX L coming to L.A. with 3 rows of seats

It's been nearly a year and a half since we heard Lexus would introduce a three-row RX crossover, and now it's finally materializing. The crossover will make its debut at the L.A. Auto Show with the name of RX L. Lexus will offer it with two different powertrains and individual designations for each. The basic version is the RX 350L, which we presume will use the same 3.5-liter V6 with 295 horsepower and 267 pound-feet of torque as the two-row model. The other is a hybrid called the RX 450hL. We also expect this to use the same 308-horsepower hybrid powertrain as the short RX hybrid. Toyota hasn't revealed any other details about the crossover aside from the teaser photo shown above. The full reveal happens on November 29, when we should have more photos and information. This bigger RX is an important vehicle for Lexus, too. Currently, the only way to get a Lexus with three rows of seats is to get a GX 460 or LX 570. Both of these are based on traditional, body-on-frame, V8-powered SUVs, the Land Cruiser Prado and Land Cruiser respectively. As such, they could be a turn-off for someone that wants the car-like driving and better fuel economy of the RX, but needs that extra level of practicality. The RX L bridges that gap, and could be a big sales success for the brand. Related Video: Image Credit: Lexus LA Auto Show Lexus Crossover SUV Hybrid Luxury lexus rx 2017 LA Auto Show lexus rx450h

Lexus IS, new and old, and LFA to make splash at SEMA

Lexus has announced its Specialty Equipment Market Association (SEMA) show cars: a group of eight Lexus IS sedans spanning all three generations, and a 2012 LFA supercar. One of the show cars, a custom 2014 Lexus IS 350 F Sport, is a creation penned by IS fan Rob Evans, the winner of a contest to design a Lexus SEMA show car.
The standouts in the group of Lexus IS show cars, in no particular order, are a 700-horsepower 2014 Lexus IS 340 (it has a heavily modified Toyota Supra inline six swapped in, which is stroked out to 3.4 liters, hence the nomenclature change) by Philip Case and a supercharged 2004 Lexus IS 300 by Maricar Cortez. Both cars prove that oldies can be goodies - the venerable Supra 2JZTE engine, which ceased production over a decade ago, lives on in a 2014 platform, and the 2004 IS 300 gets a supercharger and remains relevant through the use of electronics, such as a back-up radar sensor, upgraded headlights and more.
Of course, the LFA by Guy S. De Alwis will be a stand out on its own, but unfortunately Lexus only provided us with a couple pictures that don't do it justice. We'll have to take a closer look at it on the show floor. Same goes for the IS penned by contest-winner Rob Evans, of which only a rendering was provided.

Lexus IS commercial made with Instagram photos

Facebook was so 2010, so it's no surprise that automakers are taking advantage of newer social media applications for their marketing purposes. Most recently, Lexus invited more than 200 followers on Instagram ("Instagrammers"), along with their smartphones, to make a commercial of the 2014 Lexus IS using hundreds of their photos of the car strung together into a video.
Instagram, taking advantage of smartphone cameras, is an application that allows users to shoot, edit and share photos or video online with friends and strangers alike. Lexus's stop-motion Insta-commercial is unique as far as commercials go, with each photo in the sequence sporting a personal touch thanks to the app's photo editor. But, even more impressive is the ability of social media to bring people together for, and involve them in, a commercial shoot. All of which you can watch below. Stay tuned after the commercial to get a look behind the scenes at the making of it all.