2010 Lexus Is250 - Excellent Condition And Loaded! on 2040-cars

Auto blog

Lexus NX begins production in Japan [w/videos]

Lexus entered new territory this past April when it revealed the new NX compact luxury crossover at the Beijing Motor Show, but it wasn't until now that the Toyota luxury division actually started building them. The first production examples started rolling off the assembly line last week at the Miyata plant in Japan, with the accompanying turbo engines built at the adjacent Kanda plant.
The arrival of the NX marks both the first time that Lexus has produced a compact crossover - an increasingly important segment for luxury automakers - and the first time Lexus has offered a turbocharged engine, one of two options alongside the hybrid version. The NX builds on two previous competences exhibited by Toyota: one is the RAV4, which pioneered the compact crossover segment back in 1994, the other being the Lexus RX that was among the first luxury crossovers when it arrived in '97.
Lexus reports that it has already taken some 6,500 pre-orders in Japan alone, with many more coming in from markets around the world - including ours, where it is sure to be a key player for the Japanese automaker alongside the hot-selling RX. Watch the videos below to see the NX starting its production run in Japan.

Lexus' Detroit reveal is RC F, will have 460-hp V8

Yesterday, we brought you the image above, sent out by Lexus, teasing its Detroit Auto Show reveal. At the time, all we knew about the car was that it's a coupe, and falls into the automaker's F performance line. But now, some more details have leaked.
An anonymous tipster passed us a link to this website, which Lexus is using to invite folks to an event at the Detroit show where the new RC F coupe will be revealed. But that same tipster also sent us a scan of the mailed-out invitation, shown at right (click the image to enlarge), which clearly states that the RC F will be powered by a 460-horsepower V8. The invite also says Lexus will show its 2015 RC 350 coupe in Detroit, following its debut at the Tokyo Motor Show in November.
We cannot totally verify the authenticity of the scanned invitation, but with a corresponding website live on the web, it all looks pretty legit to us. Stay tuned for more details closer to the RC F's debut in January.

Lexus pushing upmarket as others move down, LF-LC production hinted [w/video]

Jeff Bracken, Lexus' US group vice president and general manager, knows his company lost its position as America's biggest luxury brand back in 2011, and it's a mantle that his employer probably won't be getting back any time soon. That's because Lexus is electing not to follow the luxury segment's downmarket trend any more than its $32,500 CT 200h hybrid hatchback. "Since we won't be going down below $30,000, it will be very difficult for us to ever regain luxury leadership," Bracken admitted on Autoline After Hours late last week.
Rivals Mercedes-Benz, BMW and Audi all have new low-end entries on sale or in the wings to entice new buyers and fortify their CAFE scores, but Lexus has Toyota and Scion to capture sales underneath its lineup. Instead, Bracken hints that Lexus is going upmarket and higher-performance, fueling ongoing rumors of a LFA successor, or perhaps a new offering based on the lauded 2012 LF-LC coupe concept shown above, a production version of which could also slot in where the unloved SC convertible left off. "We need to begin bringing to market luxury performance... higher performance vehicles. IS-F certainly was the beginning of that, maybe on the lower end," says Bracken.
Later in the online video interview show, Bracken gets even more candid: