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Lexus: Make Some Noise

The 2015 NX is a seriously important vehicle for Lexus, as it not only moves the brand into a new segment, but pushes it towards a younger demographic. The Japanese brand's 2015 Super Bowl ad reflected these facts, with an expressive, stylish spot that focused on the aggressive lines of its new crossover. It's not a funny spot (which is kind of the modus operandi for Super Bowl ads), but it gets the turbocharged CUV out in front of the masses. Take a look at our full drive on the all-new NX200t.

2016 Lexus GS 200t First Drive

Last year, Lexus rolled out an ad for its GS that featured several luxury rivals swinging on pendulums, with a hypnotic voiceover that derides the BMW 5 Series' standard four-cylinder engine. The ad then asks viewers to, "Open your eyes to the six-cylinder, eight-speed Lexus GS." Oh, how times have changed. Consider the facelifted Lexus GS 200t and its four-cylinder turbocharged engine an admission that maybe the Germans are on to something. It's good to see Lexus getting with the times, but after a drive in Southern California, we find the first turbocharged GS comes up short in a lot of ways. This is the same engine Lexus uses in the NX, IS, and RC with 200t designations. The 2.0-liter four-cylinder uses a twin-scroll turbo, direct injection, and Toyota's most advanced continuously variable valve timing to produce 241 horsepower and 258 pound-feet of torque. That's 70 horsepower short of the GS 350's 3.5-liter V6. But torque is down only 22 fewer lb-ft, and the 200t's broad peak torque, from 1,650 to 4,400 rpm, promises ample usable power. The 200t offers little reward for the slower acceleration. As for that previously-mocked BMW 5 series, the Lexus has nearly identical output. But a 7.0-second 0-60 time is nearly a full second slower than the BMW's claim for the 528i, a car that weighs practically the same as the Lexus. Fuel economy is another head-scratcher. Lexus estimates the GS 200t F Sport returns just 20 miles per gallon in the city and 30 mpg on the highway, three and four mpg less than the 5er. This brand-new 2.0-liter turbo is hardly more efficient than the three-year-old GS 350. The V6 model nets 19 mpg city and 28 mpg on the highway, and is 1.3 seconds quicker to 60 mph. A smaller engine almost always means sacrificing performance for economy, but based on the figures the 200t offers little reward for the slower acceleration. At least the 200t is better from behind the wheel than on paper. We weren't that impressed by the low-end grunt of Lexus' 2.0-liter turbo when we drove it in the NX, but different gearing in the GS means snappier off-the-line behavior. Once the turbo catches up you're well into the heart of the torque curve, and the GS feels quicker than a seven-second jog to 60 mph. Mid-range punch is the engine's most endearing quality. Passing moves are easy and entertaining, even when you're already traveling at or above freeway speeds. Unfortunately, the engine gasps above 4,400 rpm.

Mercedes, Infiniti, Lexus rank tops with mystery shoppers

If you want the best experience possible when buying a new car, then you'd better head down to your local Mercedes-Benz, Infiniti, or Lexus showroom. According a mystery shopper study conducted by the Pied Piper Prospect Satisfaction Index, those three luxury brands ranked highest among the 33 makes surveyed. The highest scoring mainstream brands included GMC, Hyundai, Kia, and Ford.
The study asked 5,203 mystery shoppers about the tactics used by salespeople during their most recent automotive purchases, and found a few interesting parallels along the way. For example, dealers at Infiniti, Land Rover, and Smart leaned heavily on vehicle walk-arounds with potential customers, while Jaguar, Volvo, and Audi were quick to point out exclusive features.
This study contrasts with a similar study conducted by JD Power in 2012. Its Sales Satisfaction Survey listed Mini as the top scorer, while Pied Piper's mystery shoppers ranked the BMW-owned brand below the industry average. Lexus scored highly on both surveys, as did Infiniti and GMC.