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2018 Lexus LC 500 Prototype First Drive

Chief executives aren't normally as candid as Akio Toyoda was last week. At the launch of hot new Lexus LC 500 coupe at the Detroit Auto Show, the chief executive of Lexus and Toyota and grandson of the company's founder, said that he'd received letters telling him that his Lexus luxury brand cars were dull and boring and that he agreed. "I took them to heart," said this tiny and forceful boss, "and I'm ensuring that the word 'boring' and 'Lexus' will never occupy the same sentence ever again." But boring has been an ongoing problem for Lexus. And for the last year I've been involved in trying to help solve it. Let me explain. Akio has made his extraordinary "Lexus is Boring" speech before. That was five years ago on the windswept golf courses at the Pebble-Beach Concourse d'Elegance at the launch of the fourth-generation GS sedan. With its new-look spindle grille, basking-shark air intakes, and razor-edged curves, GS was the first of the new-look Lexus models, but Akio still wasn't happy. In 2011, after 11 consecutive years of premium market leadership in America, Lexus had lost it to the Germans. Mercedes-Benz, BMW, and Audi didn't just build better looking cars, but more interesting and more fun-to-drive cars. "We're not just making a coupe, we're creating a new generation of Lexus." Lexus' shtick of reliability, immaculate-quality, hybrid gas-efficiency, golf-bag trunk optimization, and specification-adjusted value didn't cut it anymore. Akio, a keen race driver and petrolhead enthusiast, knew his cars needed a dynamic shot in the arm and a smoldering love affair with right-brain desirability. In short, he wanted Lexus engineers to build a car to bring a smile to drivers' faces. A tall order, then. And one which Koji Sato, deputy chief engineer on the LC had to consider carefully. As he says: "Akio's Pebble Beach speech was the starting point; we're not just making a coupe, we're creating a new generation of Lexus." With such a brief, and Akio's legendary peppery opinions in mind, Sato came up with a radical idea. Reckoning that sometime in-house teams can look so much in-house that they become blinkered, he decided he needed to open things up and recruit a team of outsiders. So, for the last year I, along with a small team of hand-picked journalists, race drivers, and keen-driving dealers, have been part of Sato-san's 'irregular army'. Why me? It's a good question.

The refreshed 2018 Lexus NX looks just like a baby RX

The refreshed 2018 Lexus NX compact crossover debuted this week at the Shanghai Motor Show. Most of the changes are visual, and it should keep the NX fresh for the next few years until more extensive changes come. Power and performance remain the same, but Lexus claims its smallest SUV is quieter and more refined thanks to some updates under the skin. As the automaker's third best-selling vehicle in 2016, behind the venerable RX crossover and ES sedan, the NX has been a huge hit for Lexus in every market. Up front, the love it or hate it spindle grille remains, though it has received a few modifications. The upper portions of the grille and fenders have been reworked to flow better into the hood and doors. In addition to the sleeker visuals, it should help improve aerodynamics. New headlights with three projectors are similar to those on the new Lexus LC sport coupe. The bottom portion of the bumper has been pulled forward a bit, making the NX look both less pointy and more like a small RX than ever. In the rear, the bumper is redesigned, adding in design elements that draw influence from the spindle grille. Like the headlights, the taillights have been updated with a shape that's similar to those on the LC. Other changes include reshaped exhaust tips, new 18-inch wheels, and a kick sensor that opens the rear hatch if you make a motion under the rear bumper. Like the exterior, the changes to the interior are small but notable. The infotainment screen has grown from 7 inches to 10.3 inches. The controls for both the infotainment and HVAC system have been updated. Nearly all of the control knobs and switches have what Lexus is calling a metallic satin finish, essentially a silver-gray looking matte coloring. Like with many other Toyota and Lexus products, the automaker's Lexus Safety System + now comes standard on all models. This includes emergency braking, radar cruise control, lane departure warnings, and automatic high beams. The turbocharged 2.0-liter inline four carries over unchanged, though the model is now known as the NX 300 (formerly the NX 200t). Likewise, the hybrid system in the NX 300h is unchanged. There have been some updates to the suspension, adding in a modified version of the adaptive variable suspension system from the LC. Lexus claims this should improve both ride and handling. No word on pricing or a release date, so look for more news some time in the next few months.

Lexus has big expectations for small NX crossover

One has to wonder why it took so long for Lexus to enter the hotly contested compact premium crossover market. The brand itself projects some 36,000 sales for its brand-new NX, which is set to go on sale in the US in November. Add that potential to the 100,000-plus RX crossovers it sells annually in the States and Lexus looks poised to put some hurt on German rivals like Audi, BMW and Mercedes.
The vast majority of Lexus NX models imported to the States will be powered by a new 2.0-liter turbocharged four-cylinder engine that pumps 235 horsepower and 258 pound-feet of torque to either the front or all four wheels. Just 10 percent or so of NX models will get the 194-horsepower hybrid powertrain wrapped in NX 300h trim. Though not yet rated by the EPA, Lexus projects mileage ratings of 22 city, 28 highway and 24 combined for the turbo and 35/31/33 for front-wheel-drive hybrids (expect a one-mpg combined hit for AWD models with either engine).
In terms of sizing, the Lexus NX is dimensionally very similar to the Audi Q5, which starts at $37,300. Lexus hasn't yet released pricing information for its NX, but promises to be in the same range as its competitors. We note with interest that the larger Lexus RX starts at $40,795 - a little over $3,000 more than the Audi its NX will compete against - and wonder out loud if the Japanese automaker can undercut its German competitors in pricing with the NX. Expect official pricing info from Lexus closer to its on-sale date later this year.