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Lexus promises to unveil two updated models at Pebble Beach

Lexus has announced it will stage the global debuts of two updated models at Pebble Beach later this week. But it isn't saying which models they will be. However we can take an educated guess or two. Two of the oldest nameplates in the Lexus lineup at present are its flagship models: namely, the LS sedan and the LX sport-ute. The original LS was first introduced back in 1989, with the current fourth-generation model rolled out in 2006. (That's the Pebble Beach edition of the 2009 LS 600h pictured above.) It's undergone incremental updates in the decade since, with the last one having arrived in 2012. With much newer examples of the Mercedes S-Class and BMW 7 Series having recently been launched, Toyota will likely want to keep its flagship sedan up to date and competitive with newer rivals. Meanwhile the LX first launched in 1995 as a rebadged and luxed-up version of the Toyota Land Cruiser. The current third-generation model arrived in 2007, and was updated in 2012 alongside the aforementioned LS sedan. Sales of the LX have been floundering, spurring Lexus to potentially launch an entirely different flagship crossover to take its place. But before that happens, it is expected to launch another facelift for the existing model. Photos of that updated version have already leaked out and begun circulating, so we wouldn't be surprised to see the new LX 570 debut in Monterey as well. Both are expected to adopt more aggressive styling in line with other, newer models in the lineup, along with the latest technologies Toyota has to offer. Whatever form they take, we won't have to wait long to find out what Lexus has in store for us. The unveiling of both its freshly updated new models is set to take place on Thursday, so watch this space. Related Video: MEDIA ADVISORY - LEXUS TO UNVEIL TWO UPDATED MODELS AT PEBBLE BEACH August 10, 2015 -- Lexus plans to stage the global premiere of two updated models in Pebble Beach during the days leading up to the 2015 Concours d' Elegance. The reveal will take place at 7 p.m. PDT, Thursday, Aug. 13, and all materials will be available on www.LexusNewsroom.com simultaneously.

Lexus LF-C2 Concept teased ahead of LA Auto Show debut

Lexus is bringing an appropriate concept to the 2014 LA Auto Show in the form of the topless LF-C2 Concept you see teased above (click on the image to enlarge). We really don't have a lot information on this one as of yet, although we only have just over a week to wait.
We can, however, speculate. Does the LF-C2 preview a convertible LF-LC? Maybe. Could this show off a replacement for the IS Convertible, maybe modeled on a RC coupe with a folding-metal roof? That's also a pretty fair possibility.
Proving that social media reveals have well and truly jumped the shark, Lexus will release further teasers of the LF-C2 during a three-day social media campaign. That'll culminate with its LA Auto Show debut on November 19.

Lexus teases new luxury concept for Tokyo

Lexus certainly doesn't want to reveal any secrets about the concept premiering at the 2015 Tokyo Motor Show on October 28. The company's teaser simply shows a squinting LED headlight with a devilish, hooked tail running underneath. Plus, the dearth of descriptive text merely says that the vehicle is a "vision of progressive luxury." While there's not much useful info, some recent rumors might hint at what we're looking at. One possibility is the concept providing a peek at the next-gen LS because the rounded, current generation no longer matches the rest of the Japanese brand's sharper styling. Reports earlier this year even suggest a fuel-cell version under development as part of a hydrogen push in Japan. This range-topping model could potentially weigh even less than the current hybrid by adapting the powertrain from the Toyota Mirai. The less likely alternative is a concept pointing the way towards Lexus' second flagship. Reportedly a successor to the SC, the model isn't rumored to debut until the 2016 Detroit Auto Show. Still, the company could shuffle things around, and we look forward to seeing what's worth being so coy about in Tokyo in just a few days. Lexus' Vision of Progressive Luxury at the 2015 Tokyo Motor Show October 21, 2015 See it all here, at 13:45 (JST) on October 28th. What do you want to see and know about most from the Lexus booth? Tell us by using hashtag #LexusInTokyo and you may receive an image or video reply from Lexus. News Source: Lexus Design/Style Tokyo Motor Show Lexus Concept Cars Tokyo 2015