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Lexus to open stores with branded accessories [w/video]

Trying to build a boutique buying atmosphere with a large-volume premium brand isn't easy, but Lexus is attempting to do just that by introducing its new Intersect By Lexus dealership experience. This aspect of Lexus retailing has nothing to do with cars and everything to do with luxury lifestyle accessories. Intersect By Lexus is effectively an all-in-one shopping destination for high-quality, hand-crafted designer products, many of them created specifically for the marque, right down to their "Crafted for Lexus" branding.
The first Intersect By Lexus store will open at the end of this month in Tokyo, with other stores planned for New York and Dubai. Going over the first store's initial product list, it seems that each store will offer wares that reflect its location. Some of the products available at Intersect By Lexus Tokyo include a $400 minimalist LED desk light, hand-sewn $286 tablet cover and a $133 drip coffeemaker and cup set handmade from the ash of Japan's Sakurajima volcano. Scroll down for a short video showing how some of these products were made.

2016 Lexus GS gets 2.0L turbo engine, updated styling

The Lexus GS gets a number of enhancements for the 2016 model year, and the updated sedan makes its official debut in California during Monterey Car Week. The usual mid-cycle refresh styling nip/tuck is evident, but the bigger story is the addition of a new, rear-wheel-drive GS 200t model. Lexus' IS sedan isn't the only one getting turbo-four power for 2016. The GS 200t uses that same 2.0-liter turbocharged four-cylinder engine, good for 241 horsepower and 258 pound-feet of torque. It's paired exclusively with an eight-speed automatic transmission and rear-wheel drive, and Lexus says the GS 200t should be able to achieve 33 miles per gallon on the highway. Not to be left out, the naturally aspirated GS 350 gets a small power bump for 2016. The 3.5-liter V6 now produces 311 hp and 280 lb-ft of torque, up from 306 and 277, respectively. The GS 450h hybrid carries over with its powertrain unchanged, as well as its 29/34 mpg city/highway rating. Other changes for 2016 include standard bi-LED headlamps as part of the reworked front fascia, and a host of technology upgrades. The 12.3-inch central display screen now has full-width map capability, and the controller gets some extra "enter" buttons. Lexus also gave its Enform system some updates, with a Service Connect system. The ever-important Apple CarPlay and Android Auto features are missing from this update, though it's not exactly surprising. Have a look at the updated GS 200t in the gallery above, and scroll down for the full press blast. Related Video: Mingling with the Classics: Lexus Introduces 2016 GS During Pebble Beach Concours Celebrations New GS 200t RWD Model With 2.0-Liter Turbo Engine - More Power and Torque for GS 350 - Restyled Front End With Standard Bi-LED Headlamps - New Available Lexus Safety System + - Upgraded Multimedia Technology and for GS 350/GS 450h Standard Navigation - New Available Lexus Enform Service Connect - New Interior Colors and Wood Trim Selections MONTEREY, Calif. – Aug. 13, 2015 – The Pebble Beach Concours d' Elegance, the premier concours event in the United States, is an appropriate setting for the 2016 Lexus GS models to be introduced. The GS enters 2016 with a bolder design, a new GS 200t rear-wheel drive model and new luxury finishes that match the refinement of Monterey. The Lexus GS continues to feature impressive agility and sporty handling for turns along California Highway 1, as well as comfortable ride quality for extended highway driving.

Toyota may return to F1 under Lexus banner

A new report in from the website Club Lexus claims to have insider knowledge about a return to Formula One racing by Toyota, this time under the auspices of the Lexus brand. Toyota competed in F1 from 2002 through the 2009 season. That final year saw the team return competitive, if inconsistent results, but the larger economic woes in the automotive market made a decision to pull the plug relatively easy at the time.
Now, citing recent interviews with Toyota executives and insider sources, Club Lexus says that the move to re-enter F1 for the 2014 season is "all but finalized." The choice to go with the Lexus nameplate over Toyota makes some sense, too, considering the success that rival Infiniti has had in recent years through its partnership with Red Bull Racing. Further, the emerging Lexus identity as a performance car builder, with a strong background in hybrid vehicles, could help the F1 move resonate with buyers.
A few technological factors and formula changes within F1 offer some credence to the Lexus rumor, too. F1 will increase the available capacity of KERS from 60kW to 120kW, a change that theoretically benefits the hybrid-savvy Toyota. What's more, 2014 will see a switch from the current 2.4-liter V8 engines to 1.6-liter turbocharged V6s. A Lexus team that goes racing in 2014 will be on a level playing field with the rest of the grid then, with all teams adjusting to and continuing to develop the new engines.