2011 Lexus Rx450h! on 2040-cars

Auto blog

Lexus RC F is a predatory sport coupe with a 450-horsepower beating heart

Take a look at that face. We can't be the only ones who see an automotive Predator staring back, right? Certainly, the Lexus RC F Coupe boasts a visually striking design that some are going to love and others are going to hate, but we can at least appreciate that it's aggressive, especially compared to the standard RC Coupe that we saw at the Tokyo Motor Show. And with good reason - there's a 5.0-liter V8 engine sitting under that massively domed hood with "more than 450 horsepower," along with a newly calibrated eight-speed automatic gearbox.
Interestingly, Lexus has tuned the RC F's engine to run on an Atkinson cycle under most circumstances, while it switches to the more typical Otto cycle when more power is required, presumably using some sort of advanced variable valve timing technology. Helping put that power to the ground with all those ponies wreaking havoc underhood is a torque vectoring differential, a first from Lexus.
Also involved in keeping the RC F planted is an aero package that includes wings and ducts galore. The headline bit is an active rear wing that deploys at 50 miles per hour and retracts back into the deck when the car drops back to 25 mph. A clear-coated carbon fiber roof can optionally join that carbon rear wing. There are apparently going to be three 19-inch wheel options, including the ones you see in our live image gallery above.

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

Lexus reveals spindly CT 200h facelift ahead of Chinese debut

If at first you don't succeed, try, try again. So goes the saying, and Lexus seems to be taking it to heart. In addition to the hybrid versions of the Japanese luxury marque's conventional cars, Lexus is intent on offering a dedicated luxury hybrid. The original HS 250h failed to gain traction, so to speak, in the marketplace, and was quickly withdrawn from just about every market but Japan's. Lexus followed up with the CT 200h, exclusively packaging a hybrid powertrain into a premium hatchback form, but while it's been more successful than its predecessor, there's still room for improvement.
That's what Toyota and its premium division are going for with a slightly refreshed take on the CT. Spied completely undisguised (and in F-Sport guise) less than a month ago, the facelifted CT 200h is now confirmed for debut not at the LA Auto Show or the Tokyo Motor Show but at the Guangzhou Motor Show that's set to take place at the same time in China.
Although Lexus hasn't revealed much in the way of details and only two images, it's plain to see that what we're looking at is a mildly refreshed version of the existing CT 200h. The front end is now dominated by the spindle grille that adorns the rest of the Lexus range, flanked by reshaped headlamps. The rear end has been updated as well, but whether the cosmetic changes are joined by any mechanical ones - or, for that matter, if the changes made will be enough to put the hybrid hatchback ahead in the sales curve - remains to be seen.