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Is now the time to snap up a Lexus LFA?

If you missed out on getting a Lexus LFA when it was new, the time might be near to start looking for a less expensive used one. Listings indicate that the cost for the Japanese supercar is finally starting to drop below the original $375,000 sale price. Lexus built just 500 units of the LFA between 2010 and 2012, and around 200 of them came to the US. The supercar's major highlight was the 4.8-liter V10 with 552 horsepower and a 9,000-rpm redline. It's among the best sounding engines to ever hit the street. Since production stopped, LFA prices have generally remained higher than the original $375,000, but as CarBuzz recently found that trend has shown signs of changing. The site discovered a black 2012 example on Craigslist with 2,797 miles for sale in the San Francisco for $369,000. It's quite a beauty, too. Further research shows you can find an LFA even cheaper. AutoTrader currently lists eight of the supercars for sale, including the one in San Francisco. However, another black 2012 example in Florida is just $349,000 with 2,005 miles on it. If you wait around for the right auction, there are even better deals out there. Sportscar Market reported that a White Pearl 2012 LFA went for $335,000 at a Russo and Steele auction in California in June 2015. The buyer got quite a deal because the Japanese supercar had a mere 140 miles on it. Buying a vehicle for over $300,000 is still well out of the reach for most customers, but these listings hint that LFA prices are beginning to fall. The Lexus will never be at the neighborhood used car lot, but if this trend continues, it could make for some interesting shopping. For instance, if the Japanese supercar drops into the $250,000-range, would people consider spending a little more to buy one instead of a well-optioned new Acura NSX? The Lexus' engine certainly sounds better, and the company has no plans for another supercar of that caliber. Related Video:

Lexus RC F glows with your heartbeat

It's not uncommon to see all manner of sensors being installed inside new cars these days, monitoring everything from ambient noise to our levels of alertness. The question is what the automakers will do with the information gathered by those sensors, and we've seen some fairly novel innovations. This latest solution from Lexus may not be the most useful, but it's definitely one of the most interesting we've seen to date. The Japanese luxury automaker's Australian division cooked up this special RC F show car with a heart-rate monitor and a special electroluminescent paint job. The sensors detect how fast the driver's heart is beating, and displays it accordingly down the side of the car's flanks. In daylight it looks like it's painted plain old ordinary silver, and otherwise it's the same luxury muscle coupe we know, with a 5.0-liter V8 churning out 467 horsepower in resolute defiance of the downsizing/turbocharging trend that's sweeping the industry. The project was cooked up by creative agency M&C Saatchi and uses glow-in-the-dark paint from American specialist Lumilor. The vehicle is set to be unveiled over the weekend, but you can scope it out now in the images below and the preview video above. Is it pointless? Almost entirely. Does that make it any less cool? Of course not. 22 July 2015 LEXUS GETS PULSES RACING WITH WORLD'S FIRST HEARTBEAT CAR Lexus Australia has developed the world's first vehicle to display a heartbeat on its exterior in a demonstration of advanced technology and the connection between man and machine. The Japanese luxury marque collaborated with creative agency M&C Saatchi to produce a one-off RC F V8 coupe that integrates a series of technologies to display a person's heartbeat in the vehicle's bodywork. The first stage of the system works by transmitting the heartbeat of a connected person from a heart rate monitor to a bespoke electrical system in the RC F. The on-board system captures and processes the data before sending an electric charge through the RC F's body panels that are painted in electroluminescent paint developed by US-based specialist Lumilor. This innovative paint finish glows when the electrical charge runs through it and displays the person's heartbeat via a real-time animation sequence. Lexus Australia chief executive Sean Hanley said the heartbeat car comes in the wake of other innovative brand activities in 2015 and an ongoing commitment to the development of high performance Lexus F vehicles.

Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.