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Physical and virtual gaming worlds collide in Lexus IS Hybrid promo

This is really, really cool. In order to promote its new IS Hybrid, Lexus borrowed an airplane hangar, a former Formula One driver and what we imagine was some serious technological knowhow to create one of the most interesting games we've ever seen. It's called Trace Your Road.
Lexus invited some of its Facebook fans out for the game, which put them in the passenger seat of a Lexus IS Hybrid with former F1 shoe Jarno Trulli. They were then handed a tablet and asked to trace out a road, which was projected onto the floor of the hangar. Trulli had to follow the ever-changing path as his passenger kept on tracing away. It looks like it'd be an absolute riot.
This is probably the coolest automotive promotional video since Audi strapped paintball guns on a couple of RS4s. Take a look below to watch the full video from Lexus. We promise, it's worth two minutes of your time.

2015 Lexus NX 300h

With so much hullabaloo being made over the first gasoline turbocharged engine produced by Lexus, it's easy to forget that there's another option for those who'd rather (barely) hear the whirring of electric motors than the high-pitched whizzing of turbos. That's too bad, because we think the NX 300h is one of the more interesting hybrids on the market, due in large part to its innovative all-wheel-drive system and relatively sporty driving dynamics. We spent several hours with the brand-new hybrid crossover from Lexus, and we came away with plenty to talk about.
Driving Notes
Of course, the big thing that differentiates the 300h from the 200t is its drivetrain. In place of the 2.0-liter turbocharged four-cylinder sits a 2.5-liter gasoline engine that runs exclusively on the Atkinson cycle to save fuel, augmented by a pair of electric motors and mated to an electronic continuously variable transmission. Lexus is no stranger to hybrids, buoyed by parent company Toyota's expertise, and the basic setup used by the NX 300h is a well-known quantity shared with the ES 300h.

Next-gen Lexus IS design revealed to be swoopiest yet

We drove it while it was covered in cloth and vinyl not long ago, but before the 2014 Lexus IS350 F-Sport gets revealed at the Detroit Auto Show and we find out everything about it, Lexus has graced us with images. In addition to the spindle grille - with an elevated waistline on the F-Sport - the coming IS gets a jagged set of dual-beam headlights with L-shaped DRLs that are, for the first time on a Lexus, separate from the main units. Further back, the side sills get a twist and intense sculpting throughout the length of the longer wheelbase.
Inside is an LFA-inspired cockpit with thinner sport seats and more room in just about every area, the moving "driver's meter" in the dash cluster, electrostatic controls for cabin temperature control, 60/40 folding rear seats and "metal film 3-D-effect ornamentation."
The F-Sport package will be available on the IS250, IS350, IS300h equipped with Lexus Hybrid Drive. The hybrid will not come to the US.