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Lexus' new V-LCRO advances seat tech by going back in time

Automakers love teaming up with aftermarket suppliers. Stuff like Foxx Racing shocks, BBS wheels, and Brembo brakes are all there to gussy up performance vehicles. But one of the best branded performance options you can get are a meaty set of seats. Not only do they look great, but the two purposes they serve are legitimate – hearty bolsters keep you pinned in place around high-G turns and they allow you to soak up a lot more of the chassis' sensations. Lexus already had a solid set of (unbranded) thrones in the RC F and GS F, but a piece of old tech is about to make them even better. The company is introducing a new Variable Load Coupling Rear Orientation for its seats. Fancy name aside, this is far from a new technology. It's been around for 75 years, and you probably know it as Velcro Technology. Yes, Lexus is going to start selling Velcro lined seats to keep you in place at up to three Gs, whether they be fore, aft, or lateral forces. "The RC F and GS F are exhilarating, racing-inspired vehicles," said Brian Bolain, Lexus' GM for product and consumer marketing. "By partnering with Velcro Companies, our new V-LCRO technology enhances the driver's ability to maximize the cars' track-proven performance." If you're worried this is just a bunch of marketing jargon, though, take it from an actual driver. The V-LCRO system works. "The beauty of this technology is its simplicity," Lexus F Performance Racing driver Scott Pruett said. "With V-LCRO, Lexus has created an unprecedented connection between driver and vehicle, and the impact on the track has been phenomenal." According to Lexus spokesman Moe Lester, V-LCRO will be available on 2020 models, alongside the upcoming hoverboard package. In other news, tomorrow is April Fools' Day. Be prepared. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lexus Introduces Groundbreaking V-LCRO Technology Automaker reveals new interior option for RC F and GS F performance vehicles TORRANCE, Calif. (March 31, 2016)—When it comes to performance cars, few things are more important than the connection between driver and vehicle. For luxury automaker Lexus, the continuous pursuit to enhance this connection even includes venturing outside the automotive world for new solutions.

Construction of Lexus' first US assembly line underway

The ES is Lexus' top-selling sedan, but the Japanese luxury marque has never manufactured it outside of Japan. In fact, Lexus has never made any cars in the United States, one of its largest markets worldwide. But that's about to change.
Yesterday, construction began in Georgetown, Kentucky, on the first Lexus assembly line in America, the first concrete (or steel) step in a $360-million expansion of Toyota's plant in the Bluegrass state that will create 750 new jobs. The expansion was announced last April by chief executive Akio Toyoda at the New York Auto Show.
Once the new assembly line gets online in the fall of next year, Toyota plans on building some 50,000 units of the ES each year. Lexus sold a record 72,581 examples of the ES in the United States last year - 30 percent more than the previous year - so Lexus will either have to import some more from overseas or leave some buyers disappointed.

Lexus puts the 2.0T into the Euro-market RC Coupe

The Lexus IS got the brand's 2.0-liter turbocharged four-cylinder to become the IS 200t. So it is with the Lexus RC in Europe, which gets the engine swap in Europe and as the RC 200t becomes the entry level model in the range. It goes on sale over there at the end of this year, and is predicted to make its way here eventually. The engine is rated the same in this application as in the IS: 241 horsepower and 258 pound-feet of torque, working through an eight-speed transmission for a 0-62 mile-per-hour time of 7.5 seconds. It can be picked out by its smaller wheels and the lack of aggressive bodywork. Lexus will offer an F-Sport package that restores some muscularity. Better still is the available Torsen limited-slip differential and the adaptive variable suspension for improved handling. We don't have the entry-level coupes here like the Euro-market BMW 420i, which would be a good competitor for the RC 200t. In our market base competitors like the BMW 428i, Audi A5, and Cadillac ATS, all fitted with 2.0-liter engines, are faster, and will most likely be lighter and might be less expensive than the RC 200t. That looks like it will make the Lexus offering best for buyers who already want to get into the line but at a friendlier price. The press release below has more info. Related Video: RC JOINING THE LEXUS 2.0L TURBO PETROL LINE-UP - 2.0 litre, 4-cylinder, twin-scroll turbo unit developing 180 kW/245 DIN hp and 350 Nm of torque - 0-100 km/h in 7.5 seconds and 230 km/h maximum speed - 8-Speed Sport Direct Shift (SPDS) transmission with G-force linked gear shifting Brussels, Belgium Lexus: 31 Jul 2015 - The new Lexus RC 200t is the fourth Lexus model to feature the refined driving performance of the company's 2.0 litre turbocharged petrol engine. Mated to an 8-speed Sport Direct Shift (SPDS) transmission, the turbo unit adopts numerous sophisticated engine technologies to offer drivers an engaging combination of smoothness, turbo-lag-free throttle responsiveness and fuel-efficiency. The superior driving dynamics of the new RC 200t may be further enhanced through the availability of an F SPORT version, which is equipped with a Torsen Limited Slip Differential. Together with the already announced RC 300h, the new RC 200t go on sale throughout Europe at the end of the year.