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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

Toyota and Lexus show off advanced safety research vehicle [w/video]

While Google and Audi explore the possibilities of autonomous vehicles, Toyota and its Lexus division are studying the intermediate step of vehicles equipped with a deep suite of technology that help drivers make the best decisions. Introduced at this week's Consumer Electronics Show in Las Vegas, the Lexus advanced safety research vehicle is an LS sedan fitted with three high-def color cameras to detect objects up to almost 500 feet away, 360-degree Light Detection and Ranging (LIDAR) lasers that can detect objects up to 220 feet away, three radar units to keep track of other vehicles at intersections, a precision odometer on the rear wheel, GPS that estimates orientation and an accelerometer.
Currently testing at a purpose-built 8.6 acre urban testing ground at the Higashi-Fuji Technical Center in Susono, Japan the Toyota research vehicle is being used to study how to make better drivers, as well as figuring out how to reduce crashes as the industry's journey through passive and active safety systems progresses. In the event of a crash, new rescue systems are also being tested.
Further investment is being put into the Intelligent Transportation System (ITS) that would use shortwave signals to harness information from the car and from other vehicles on the road, as well as roadside infrastructure and even pedestrians. Toyota reasons it could then build a picture of interactions and, for instance, alert the driver to a potential collision at a blind intersection.

Lexus dumps RC F Super GT in favor of stunning LC 500 racer

Japan's Super GT series remains a favorite at the Autoblog office, because like British Touring Cars and Germany's DTM, the cars look vaguely like the ones you can actually buy, and the racing is close and intense. And next year, Japan's wildest racing will include the Lexus LC 500. Toyota and Gazoo Racing are phasing out the old RC F – which will continue racing here in the US GT3 ranks since it's barely a year old – in favor of Lexus' bigger, cushier two-door coupe. The racer depends on a 2.0-liter, turbocharged four-cylinder – just like every other car in the GT500 ranks – but unlike the 5.0-liter V8 or a 3.5-liter hybrid V6 in the LC 500s folks could actually buy. But let's ignore the mechanicals, because look at this monstrous racer. The LC is already the best looking car to wear Lexus' polarizing design language, but the aggressive cuts, angles, and oddly shaped headlights look great when paired with a Super GT car's aerodynamic appendages. Monstrous, flared wheel arches, a mammoth rear wing, and side skirts big enough to serve drinks on are just a few of the aero improvements for the LC 500 racer. Then, there's the really cool stuff, like the exhaust exit in the passenger side door. All cars should have side-exit exhausts in the door. According to Toyota and Gazoo's Google Translated website, the new LC 500 Super GT500 will campaign in the 2017 season. We can't wait to see it hit the track. Related Video: