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Lexus pushing upmarket as others move down, LF-LC production hinted [w/video]

Jeff Bracken, Lexus' US group vice president and general manager, knows his company lost its position as America's biggest luxury brand back in 2011, and it's a mantle that his employer probably won't be getting back any time soon. That's because Lexus is electing not to follow the luxury segment's downmarket trend any more than its $32,500 CT 200h hybrid hatchback. "Since we won't be going down below $30,000, it will be very difficult for us to ever regain luxury leadership," Bracken admitted on Autoline After Hours late last week.
Rivals Mercedes-Benz, BMW and Audi all have new low-end entries on sale or in the wings to entice new buyers and fortify their CAFE scores, but Lexus has Toyota and Scion to capture sales underneath its lineup. Instead, Bracken hints that Lexus is going upmarket and higher-performance, fueling ongoing rumors of a LFA successor, or perhaps a new offering based on the lauded 2012 LF-LC coupe concept shown above, a production version of which could also slot in where the unloved SC convertible left off. "We need to begin bringing to market luxury performance... higher performance vehicles. IS-F certainly was the beginning of that, maybe on the lower end," says Bracken.
Later in the online video interview show, Bracken gets even more candid:

Ford barely edges surging Chrysler for Canadian sales crown in best year ever

The auto industry in the US showed strong results through much of 2014 with sales regularly growing year-over-year for many brands. That same trend carried over in the Great White North, as well. Canada posted its best numbers ever with 1.85 million units sold, up about 100,000 vehicles over 2013. The country nearly had a new market leader, too. The big winner among our neighbors to the north in 2014 was Ford with 291,951 vehicles sold, up 3 percent from 2013, according to Reuters. That success also handed the company the sales crown for the fifth consecutive year. In large part, the strong result came from the company's popular trucks, which represented about 80 percent of overall sales. "Ford moved into the number one position in September and didn't look back," said a note to clients by DesRosiers Automotive Consultants quoted by Reuters. However, the Blue Oval didn't exactly take an overwhelming lead for the year. The company nearly had to hand over the sales trophy to FCA after the company rallied in the latter part of the year. The Italian-American conglomerate had its best results ever to nip at the Ford's heels and move 290,004 units for 2014, a 12-percent improvement from last year. Jeep especially helped the bottom line with over 50-percent growth, according to Reuters. Only two other brands were able to break the 200,000-vehicle barrier in Canada for 2014. General Motors came in third place overall with 249,800 sales, up 6.3 percent. The combined Toyota and Lexus also barely jumped the hurdle with 200,851 units moved, a 2.8 percent improvement.

BMW-Toyota partnership to spawn hybrid supercar

BMW and Toyota inked a partnership some time ago to develop green technology, and while we were excited by the idea of a reborn Supra with BMW's carbon fiber reinforced plastic slashing the curb weight or an ultra-efficient, hybridized 1 Series, the joint efforts have been rather limited. That's set to change, though, according to a report from Australia.
Motoring reports that the partners have come to terms on a sports car. And not just any sports car, but a lightweight, hybridized model, with a six-figure price tag. Lending a bit of street cred to that idea is the site's claim that Toyota is currently carrying out durability testing on the BMW i8. According to the site, the new model will slot into the spot left by the Lexus LFA, although based on the language used, it's unclear if this is the Tokyo-bound vehicle we mentioned several months ago.
Details on this potential car are limited, although Motoring claims it will use a Toyota hybrid system mated up to a BMW gas engine - likely the 4.4-liter, twin-turbo V8 found in the M5 and M6. That sounds pretty amazing to us, but we'd still advise taking this with a grain of salt. What would you like to see out of a joint-venture supercar from Toyota and BMW? Let us know in Comments, and have your say on the prospects of a hybridized, twin-turbocharged V8.