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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

Lexus bringing new F model to Detroit

Lexus has taken aim squarely at the likes of Mercedes-AMG and BMW M GmbH with its F line of performance models like the old IS F and the new RC F – and now it's preparing to showcase another one at the upcoming Detroit Auto Show. There's little information to go on from the brief statement accompanying these two teaser images, but the Japanese automaker refers to its as "a track-ready" model. Could that mean a more extreme version of the RC F? Possibly, but the headlights are different – just like the units on the LF-C2 concept were different as well. It could just as easily be a concept for a new GS or LS sedan in F spec, even a reboot of the CT hybrid hatchback, or maybe a showcar of another nature altogether. Whatever it is, it looks enticing, what with the carbon fiber bits, low-profile rubber, lightweight alloys and oversized brakes. As for what form it'll take, we'll find out sooner or later, so watch this space. A Track-Ready Lexus Poised to Make Global Debut at 2015 NAIAS New Model Will Broaden the Lexus Brand's High Performance Showroom TORRANCE, Calif. – Dec. 17, 2014 – Lexus announced it will be adding a second vehicle to its growing stable of F brand high performance models. Earlier this year, the luxury manufacturer launched the RC F, a V8 powered performance coupe. The newest Lexus F brand vehicle will make its global premiere at the 2015 North American International Auto Show on Jan. 13.

Autoblog Podcast #339

Farewell, Zach Bowman; Pikes Peak 2013; Datsun; 2014 Ram lineup
Episode #339 of the Autoblog Podcast is here, and it's the last rodeo for Zach Bowman before he departs for other pastures. The crew this week consists of Dan Roth, Zach Bowman and Jeff Ross, who talk about the astounding records set at this year's Pike's Peak hill climb, the return of the Datsun brand name and the recently-announced 2014 Ram truck lineup. Of course, we start with the garage and end with your questions and comments. For those of you who hung with us live on our UStream channel, thanks for taking the time. You can follow along after the jump with our Q&A. Thanks for listening!
Autoblog Podcast #339: