2010 Lexus Is 250 Sunroof Nav Rear Cam Paddle Shift 60k Texas Direct Auto on 2040-cars

Auto blog

Apple uses Logitech steering wheels and pedals to control autonomous cars

SAN FRANCISCO (Reuters) - Apple outlined a plan to train operators of self-driving cars in documents submitted to California regulators earlier this month, the latest clues to the company's autonomous vehicle technology aspirations. Apple was granted a permit to test self-driving cars on April 14 by the California Department of Motor Vehicles but the company has never said anything about its plan. The state released 41 pages of Apple application documents to Reuters that give some clues about the company's highly secret self-driving effort, which it has never openly acknowledged. The iPhone maker joins a long list of carmakers, start-ups and technology rivals, including Alphabet's Waymo, that are testing cars on state roads. Apple is looking for new hit products and autonomous car technology is expected to revolutionize the traditional auto industry. As part of the application, Apple included a 10-page training plan that appeared to be related to operators taking back manual control of the car during automated driving exercises of the system, which it calls a development platform. Business Insider reports that Apple engineers riding in the back seats have the ability to take over control of the car using off-the-shelf steering wheel and pedal video game controllers from Logitech. Apple declined comment beyond the filing. The plan includes a document called "Automated System: Development Platform Specific Training Overview" whose objective is "to train safety drivers in various automated driving conditions." "Development platform will be controlled electronically (e.g. joystick) and safety drivers must be ready to intervene and take control," the document reads. The document highlights different scenarios to be tested, from high speed driving and tight U-turns to lane changes. One letter sent from Apple to the state Department of Motor Vehicles noted that Apple's development platform "will have the ability to capture and store relevant data before a collision occurs." The document does not include detail on how Apple's self-driving platform actually works or other technical details. It also does not say what kind of sensors are found on Apple's three permitted vehicles, all 2015 Lexus model RX450h. The permit does not necessarily mean that Apple itself is building a full car. Apple could instead be designing a self-driving platform that can be integrated into other manufacturer's cars. (By Alexandria Sage.

Lexus apologizes for anti-EV ad, Plug In America calls it 'outdated'

Anyone who's spent any time learning about the alternatives to the standard fossil fuel-burning internal combustion engine knows that there are arguments to be made for and against all of the main options. They also know that there is barely any refueling infrastructure for hydrogen fuel cell cars in the US, aside form a handful of H2 stations in California and one in South Carolina. Somehow, though Lexus, recently said there was an "established infrastructure" in 20 states in an online video ad on the company's official site. Another part of that site also made unfair negative comments about battery-powered electric vehicles, saying that it takes too long to charge the cars. Read our original post on the matter here. In the ongoing discussion about how the US moves away from inefficient gas and diesel engines, this was seen as a real muck up of the facts. Upon seeing the videos, pro-electric vehicle group Plug In America released a statement to AutoblogGreen (Lexus is owned by Toyota): Hey, Toyota, the 1990s called. They want their outdated anti-EV attack ad back. Plug-in electric vehicles charge while you're sleeping at home, far more convenient than making a trip to a gas station and coming away smelling like carcinogens. Driving on electricity costs about one fifth what it costs to drive the average gas car and about a third what it costs to drive the most efficient hybrid. An electric drive has smooth, instant acceleration which can't be matched by any gasoline engine. If you don't believe me, just ask anyone driving a Toyota RAV4 EV. The videos were produced by Team One, Lexus' ad agency. Exactly where the information came from and how it made it to the website is unclear, but Lexus spokesman Moe Durand said that Lexus apologizes for offending anyone and has taken the incorrect videos down. The company will review all the materials and alter and adjust the campaign as necessary, he said.

2015 Lexus RC 350

Luxury coupes like this new, 2015 Lexus RC 350 have got, to my mind, a more challenging mission than their all-out-performance variants; in this case, the recently reviewed RC F.
That's not to say that I think actual owners and shoppers of cars like the RC F, BMW M4 and Cadillac CTS-V Coupe only care about output figures and lap times. In fact I'd say that those are outliers in terms of how they get used most often. But the story that we reviewers tell - and that shoppers in the ego-boosted segment tell themselves before they pull the trigger - have a lot to do with what the car is capable of on the edge of its envelope.
Mainstream coupes can't rely on that kind of irrational pull, however, at least outside of the emotional world of styling persuasion. For a buyer to drop more than $40,000 on the RC 350, he or she will want tons of features, comfort, good looks, and, yes, a dash of sportiness to spice of the pot. Reason and desire seem a lot more balanced here. That's great news for Lexus, with its history of creating sensible luxury cars and a pretty composed luxury coupe in this new RC.