2008 Lexus Is250 Sedan 4-door 2.5l on 2040-cars

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Lexus apologizes for anti-EV ad, Plug In America calls it 'outdated'

Anyone who's spent any time learning about the alternatives to the standard fossil fuel-burning internal combustion engine knows that there are arguments to be made for and against all of the main options. They also know that there is barely any refueling infrastructure for hydrogen fuel cell cars in the US, aside form a handful of H2 stations in California and one in South Carolina. Somehow, though Lexus, recently said there was an "established infrastructure" in 20 states in an online video ad on the company's official site. Another part of that site also made unfair negative comments about battery-powered electric vehicles, saying that it takes too long to charge the cars. Read our original post on the matter here. In the ongoing discussion about how the US moves away from inefficient gas and diesel engines, this was seen as a real muck up of the facts. Upon seeing the videos, pro-electric vehicle group Plug In America released a statement to AutoblogGreen (Lexus is owned by Toyota): Hey, Toyota, the 1990s called. They want their outdated anti-EV attack ad back. Plug-in electric vehicles charge while you're sleeping at home, far more convenient than making a trip to a gas station and coming away smelling like carcinogens. Driving on electricity costs about one fifth what it costs to drive the average gas car and about a third what it costs to drive the most efficient hybrid. An electric drive has smooth, instant acceleration which can't be matched by any gasoline engine. If you don't believe me, just ask anyone driving a Toyota RAV4 EV. The videos were produced by Team One, Lexus' ad agency. Exactly where the information came from and how it made it to the website is unclear, but Lexus spokesman Moe Durand said that Lexus apologizes for offending anyone and has taken the incorrect videos down. The company will review all the materials and alter and adjust the campaign as necessary, he said.

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

UPDATE: There are 5 unsold Lexus LFAs left in the U.S.

UPDATE (April 9, 2019): This year has been a solid year for LFA sales with three more finding homes. Interestingly, all three were sold during the month of January. By our count, that leaves five of the supercars left unsold.UPDATE (January 3, 2019): The countdown of Lexus LFA sales continues. In the time since our last update, Lexus sold another of the supercars. That means we're down to 8 LFAs unsold in the U.S. Check out the whole story on unsold LFAs below. We'll also continue to monitor LFA sales to see if/when all are sold.UPDATE (April 5, 2018): Since we first ran this post, Lexus has actually sold 3 more LFAs, meaning that there should be 9 more remaining for sale in the U.S. Read on to learn more about how there are still a few new ones on the market. While we were digging through automaker sales figures for July, we found a few odd sales of discontinued cars, but the strangest by far was the inclusion of the Lexus LFA in Toyota's numbers. Apparently, a dealer sold one in July, and even more amazingly, six were sold last year. This is remarkable because production ended for the LFA way back in 2012, and there weren't many examples to begin with. So we reached out to Toyota for more info, and we have good news, sort of, if you missed out on buying a new one when the car was, well, really new. According to a Toyota representative, there are currently 12 9 8 5 LFAs around the country that are officially classified as dealer inventory. We also asked about overseas cars, but apparently those numbers weren't available. Still, 5 technically new LFAs is a shocking number. The representative also gave us a detailed explanation from Lexus International on how this might have happened. Basically, for the U.S. market, Lexus said the company intended to only take purchase orders on LFAs from customers to avoid price gouging and speculation. However, in 2010, orders started to drop off, and to make sure cars weren't sitting at the factory, the company allowed existing LFA holders to order a second car, and also allowed dealers and executives to order cars for themselves or for selling at dealerships, and some of the dealer-ordered cars still come up from time-to-time as new sales. So the cool news is that you might be able to still buy a new LFA if you really want to. But that's a big might.